Corona limonada

Breaking News: Corona Limonada Hard Seltzer on Tap for Summer

Constellation announced that it is bringing a new hard seltzer to US markets; Corona Limonada will hit store shelves this June.  Hard Seltzer News obtained early images of a 12-count mixed pack.
Corona hard seltzer FaZe

Corona Hard Seltzer Partners with FaZe

Corona Hard Seltzer has partnered with FaZe Clan to become the official hard seltzer of the prominent eSports organization.
Bud Light Seltzer Canada cans

Canada Finally Gets Bud Light Seltzer

Bud Light Seltzer is finally hitting Canadian shelves. After just over a year on the US market and thousands of social media requests, the...
Let's White Claw campaign

White Claw Goes Global with Storytelling Campaign

White Claw, the OG hard seltzer that defined a segment, has launched its first global, storytelling campaign.
Cacti hard seltzer 9 pack

CACTI Hard Seltzer is Immediate Thorn in Side of White Claw, Truly

The tequila-inspired beverage has quickly become a worthy adversary in the hard seltzer market.
Buenavida hard seltzer

Stone to Launch Buenavida Seltzer in Bottles

Breaking from hard seltzer trends, Buenavida will be packaged in 12 oz. glass bottles instead of the iconic skinny can.
Cutwater MLB cans

Cutwater Expands MLB Co-Branding

Cutwater Spirits is expanding its line of ready-to-drink (RTD) co-branded cocktails to six MLB teams, featuring the teams’ official logos and trademarks.
Thirsty Monk Holy Water

Thirsty Monk To Open Hard Seltzer Pub in Asheville

Asheville's Thirsty Monk brewpub announced a new concept in its lineup of locations serving beer and hard seltzer.

Blake Shelton Helps Launch Smithworks Lemonade Seltzers

Smithworks vodka is plowing new ground with hard seltzer, and has enlisted country music singer Blake Shelton to sow the US fields.

DISCUS and Responsibility.org Want to Put a HALT to Drunk Driving

An anti-impaired driving bill recently received a big endorsement from the drinks industry. Chris Swonger, president and CEO of the Distilled Spirits Council of...

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