PODCAST: Our Cart Leaders Discuss Strategies at Retail for Hard Seltzer Brands
In a recent interview with Hard Seltzer News, Daniel Rejzner, CEO and Co-Founder of Our Cart, was joined by his Head of US Sales,...
Mule 2.0 Levels Up with Four New RTDs
Mule 2.0, makers of the popular ready-to-drink (RTD) Moscow Mule, announced a major flavor expansion.
BudLight Seltzer Lemonade Set to Launch
Anheuser-Busch (NYSE: BUD) announced today the launch the BudLight Seltzer Lemonade, an innovation to extend their hard seltzer category.
Two Chicks Cocktails is a Brand Dedicated to Inclusion
Two Chicks Cocktails wants to bring the party, and everyone is invited! In an exclusive interview with Hard Seltzer News, Two Chicks CEO, Linda...
Scarlet Letter Seltzer Grows Beyond Arkansas
A rising new seltzer is straight out of Springdale, Arkansas - Core Brewing and Distilling Co’s hand-crafted, artisan Scarlet Letter Spiked Seltzer.
In its home...
‘Merican Mule’s Road to Creating a True Bartender Quality RTD Experience
In an exclusive interview with Hard Seltzer News, Co-founder of Merican Mule, Dean Mahoney, spoke about the long road to developing bartender quality cocktails...
Delaware Craft Breweries Prohibited from Brewing Hard Seltzer
Although it may seem unusual, craft beer brewers in Delaware are currently prohibited by law from brewing hard seltzer in their facilities. Yet thanks...
Blue California Advises Health-Conscious Brands on Ingredients
Hard Seltzer News recently interviewed Kathy Oglesby, Head of Flavor and Fragrance at Blue California. This is that entire interview transcript, where Oglesby shares...
Bangin’ Hard Seltzer is Caffeine-Free MIXX
The makers of Bang Energy are out to make sure you’re 2021 is bangin’. New details about the upcoming release of their MIXX hard seltzer are now available, including electrolyte content and retail outlets.
World’s First Yerba Mate Hard Seltzer is Hitting California Markets
Yerbuzz, a new craft hard seltzer company out of San Diego, is introducing the first yerba mate hard seltzer to the market. The yerba...
