Coors Light Orange Cream Pop Seltzer Becomes Reality
Coors Seltzer wants you to “enjoy a #creampopsummer.” The brand has launched a nostalgic new Orange Cream Pop flavored hard seltzer just in time for this summer’s record-breaking temperatures.
Spiritfruit Launches DTC Sales via Shopify
Spiritfruit is making moves. The ready-to-drink canned cocktail company has launched an online, direct-to-consumer (DTC) store on Shopify.
Nelk Boys Promise to Add Hard Seltzer to their Monthly Merch Drop
The irreverent, pranking social media vloggers known as the Nelk Boys have promised to add their own branded hard seltzer to their lineup of merchandise and various other opportunistic offerings.
There will be more Vizzy, no more Brizzy
Molson Coors Beverage Company, makers of Vizzy hard seltzer have successfully reached an amicable settlement with plaintiff Brizzy hard seltzer in which Brizzy will cease operations.
Truly Freeze Pops Begin Shipments
June is coming in hot, and Truly is offering consumers a new way to beat the heat. The hard seltzer brand launched a line of Lemonade Freeze Pops on Tuesday featuring Strawberry Lemonade, Mango Lemonade and Original Lemonade flavors.
Coca-Cola Enters China with Topo Chico Hard Seltzer
The Coca-Cola Company (NYSE: KO) has announced its launch of Topo Chico Hard Seltzer in certain markets of China, the company's first ever introduction of a beverage alcohol product there.
Bacardi Gives Canned Cocktails Rum for their Money
Bacardi’s Real Rum Canned Cocktails is expanding its portfolio - and doubling the number of available flavors in the process. Joining the ready-to-drink (RTD) cocktails are the new Bacardi Bahama Mama, Mojito, and Sunset Punch.
Coke Signals Intent to Sell Lemon-Dou Hard Seltzer in US
The Coca-Cola Company (NYSE: KO) recently released Topo Chico Hard Seltzer, the soda manufacturer’s first foray into the US alcohol market in nearly 40 years. It looks like another international favorite may be next in line, this time from Asia: Lemon-Dou.
New Orleans Brewery Grows with Hard Seltzer
Urban South Brewery has added three tropical-inspired flavors to its Paradise Park hard seltzer lineup just in time for summer.
Smirnoff Serves Patriotic Cocktails for Memorial Day
Get ready for the summer of Red, White, and Berry! Smirnoff is bringing back its popular summer seasonal flavor and expanding the product line.