In 2018, a vision emerged in a Long Island kitchen that would soon revolutionize a virtually non-existent category: spirit-based RTDs. Ryan Laverty and Sal...
Tilray and Sweetwater announced plans to acquire Green Flash Brewing and the Alpine Beer Company.
Canadian cannabis and pharmaceutical powerhouse Tilray continues to secure its footing in the US with the acquisition of Breckenridge Distillery in Colorado.
Monster Beverage Corp. (NASDAQ: MNST) is contemplating a deal with Constellation Brands Inc. (NYSE: STZ).
Hoop Tea has joined the Anheuser-Busch (NYSE: BUD) family.
The Boston Beer Company (NYSE: SAM) continues its strategic expansion Beyond Beer with the recently announced PepsiCo (NASDAQ: PEP) venture to develop and produce HARD MTN DEW.
PepsiCo (NASDAQ: PEP) announced that it will be forming a new company to launch HARD MTN DEW, a spiked version of its Mountain Dew brand.
Industry insiders have been looking for PepsiCo to release its first hard beverage since its biggest rival, The Coca-Cola Company, announced the release of Topo Chico Hard Seltzer last August.
While the demand for the Truly brand may be waning, the hard seltzer category just received a jolt from a powerhouse brand. Boston Beer Co (NYSE: SAM) announced an alliance with PepsiCo (NYSE: PEP) to deliver HARD MTN DEW.
PepsiCo has agreed to sell its Tropicana and Naked Juice brands to PAI Partners, generating $3.3 billion in cash. Private equity fund PAI Partners has controlling investments in Refresco, the world's largest independent bottler of beverages, which packages canned cocktails and beer, among other items.