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Launching Hard Seltzer Can Be Monster Decision
Monster Energy (NASDAQ: MNST) continues to tease on hard seltzer, remaining non-committal in Thursday's conference call with analysts, when the company detailed first quarter 2021 financial results.
Heineken Expands Pure Piraña Hard Seltzer in Europe
Following successful launches in Mexico and New Zealand, Heineken launched Pure Piraña Hard Seltzer in European markets. The global hard seltzer line asks consumers if they "Dare to reimagine life?"
Is it Safe to Drink from a Can?
Many Americans are wondering how they can safely maintain some semblance of normalcy as we progress into a holiday season unlike any other. As...
Hard Seltzer 12-packs cater to Tire Kickers
Hard seltzer producers have found market success with variety 12-packs, and Danelle Kosmal, VP of Beverage Alcohol Practice for Nielsen, has the numbers.
“Last year,...
Volley Tequila Seltzer Lends itself to At-Home Creativity
Ready to drink seltzer products like Volley make home happy hour even simpler.
Today is National Happy Hour Day!
Today from 5-7 PM, join the nation as it raises its canned cocktails high and toasts a year of new product introductions, plant openings, big brand collaborations, and international expansions.
Moderna Vaccine Has No Warning About Drinking Alcoholic Beverages
Should you avoid alcohol if you get the COVID-19 vaccine? Neither Pfizer and Moderna have warned about alcohol consumption if receiving their versions...
Meijer: OK to Hoard Hard Seltzer
Supercenter powerhouse Meijer has instituted limits in customer purchases on certain alcoholic beverages, "simply to ensure all customers can get the brands they want...
Brewers Collective and TerraCycle Make Recycling PPE Easy
The Brewers Collective, which includes Karbach Ranch Water hard seltzer and Devils Backbone's Orange Smash canned cocktails, announced a partnership with TerraCycle to promote...
Studio Beverage Group Launches Take Five Hard Seltzer
Studio Beverage Group has released a new, “uniquely refreshing” hard seltzer, Take Five. With an inviting lounge chair as its logo, the new hard...
