Trends
Sammy Hagar to Launch Canned Cocktails with Free Las Vegas Show
Legendary musician Sammy Hagar is launching his first line of ready-to-drink (RTD) beverages, Sammy’s Beach Bar Cocktails, later this month.
To-po Chi-co: A Perfect Contradiction
After a successful debut in Latin America, Europe, the United States, and China among others, Topo Chico Hard Seltzer is continuing its global launch with the help of a new ad campaign.
Rancho La Gloria Introduces Canned Cocktails
One of the US’s most popular cocktails is about to get a lot more convenient and easier to drink. Rancho La Gloria is introducing...
Mighty Swell Indeed!
Mighty Swell Seltzer is the marriage of three distiller power houses: Sean Cusack of Waterloo Sparkling Water, Clayton Christopher from Deep Eddy Vodka, Sweet...
Barstool Helps High Noon Keep Leg Up on Competition
E. & J. Gallo’s High Noon Hard Seltzer is the number one selling spirits based hard seltzer in the US. Part of the reason...
We Answer Hard Questions About Hard Seltzer!
Frequently Asked Questions
Is hard seltzer the same as beer?
Yes and no. Some hard seltzers are made with malt liquor, which makes them, like beer,...
You Could Win Free Coors Seltzer for a Year and Help the Environment at...
Molson Coors just introduced Coors Hard Seltzer, which it bills as a “hard seltzer with a mission.” Its mission is water conservation, and Molson Coors aims to make a splash with its debut.
Defining an “Imperial Hard Seltzer”
Companies are getting creative with flavors and spirits alike, and seltzers are getting stronger and harder.
Truly Announces Prize for Healthcare Workers
Truly hard seltzer, in an innovative alliance with Wheels Up private charter flights, is donating trips to help get healthcare workers home for the...
Bravazzi Takes Early Lead in Canned Cocktail Voting
USA Today wants to know the public's favorite ready-to-drink (RTD) canned cocktail. The online edition is rounding up its readers’ favorite RTDs, spirits, new...
