Fellr’s Fourth Anniversary: A Toast to Innovation and Growth
FELLR, the innovative Australian beverage brand, is celebrating its fourth anniversary with remarkable achievements, including a 40% growth in the last fiscal year. Founded...
Boulevard Brewing Co. Unveils Quirk Hard Tea: A Refreshing Twist on a Classic
Boulevard Brewing Co., the largest specialty brewer in the Midwest, has launched its latest innovation, Quirk Hard Tea, which promises to shake up the...
Celsius Unveils Refreshing Strawberry Passionfruit Flavor
Celsius has officially launched its latest energy drink flavor, Strawberry Passionfruit, adding a vibrant option to its popular lineup. This new flavor aims to...
Exploring the Rise of Hard Seltzer: A Refreshing Trend in Beverages
Not too long ago, if someone mentioned spiked sparkling water, you'd probably raise an eyebrow. Fast forward to today, and hard seltzer is everywhere....
Hinny Hard Seltzer Partners with Amerks to Elevate Game-Day Experience
Hinny Hard Seltzer, a craft beverage company based in Wayne County, has announced an exciting partnership with the Rochester Americans (Amerks), a professional hockey...
Lion and Mark Anthony Brands Part Ways: White Claw Distribution Agreement Ends
In a significant shift within the beverage industry, Lion Australia and Mark Anthony Brands International (MABI) have announced the termination of their distribution agreement...
ThirstyFrog Sets Sail
New at the buoyant RedFrog Pubs on Carnival Cruise ships is ThirstyFrog Hard Seltzer. The entry from Carnival includes Piña Colada and Berry...
Hotels Welcome Canned Cocktails without Reservations
The hotel industry is embracing canned cocktails as a savvy post-pandemic alternative to made-to-order drinks. Cambria Hotels and Marriott both recently reported that ready-to-drink (RTD) cocktails are checking in and it appears the canned beverages are planning for an extended stay.
Truly Announces Location of Taproom #1
Truly Hard Seltzer has revealed that its first taproom will be located in Los Angeles with an opening date in early 2022.
Corona Hard Seltzer Teams Up with Buffalo Bills
The Buffalo Bills have teamed up with Corona Hard Seltzer, making the Constellation beverage brand an official hard seltzer of the New York-based NFL team.
