Breaking: A-B Sues Constellation Over Corona Hard Seltzer
After attempts to settle the matter out of court, Anheuser-Busch (NYSE: BUD) Mexican division Grupo Modelo filed Monday in Federal Court to stop Constellation Brands (NYSE: STZ) practices around selling hard seltzer.
Heineken Announces Cuts, Looks Beyond Beer for Growth
Heineken plans to ramp up its Beyond Beer portfolio - including both hard seltzer and soft drinks - while increasing its focus on online sales.
Exclusive Interview with Suzie’s Hard Seltzer CEO
In an exclusive interview podcast, Barhyte explains that the judge's 25-page ruling helps "level the playing field."
Suzie’s Seltzer Wins Court Ruling over Mich ULTRA Hard Seltzer
Judge issues temporary restraining order for Anheuser-Busch to quit using deceptive ads, after Suzie's Seltzer, the organic hard seltzer from Pendleton, Oregon, sued in federal court.
A-B Looks to the Future by Increasing Seltzer Infrastructure
The Anheuser-Busch (NYSE: BUD) hard seltzer plant in central New York is scheduled to receive a major share of the company’s recently announced $1 billion investment over the next two years.
Brewers Collective and TerraCycle Make Recycling PPE Easy
The Brewers Collective, which includes Karbach Ranch Water hard seltzer and Devils Backbone's Orange Smash canned cocktails, announced a partnership with TerraCycle to promote...
Super Bowl Hard Seltzer Commercials Ranked
During a big game unlike any other, consumers weren’t quite sure what to expect from this year’s Super Bowl commercials. Many high profile advertisers...
Behind Don Cheadle’s Super Bowl Ad for Mich Ultra Hard Seltzer
Don Cheadle appeared with a body double in one of the many ads promoting hard seltzer in the 2021 Super Bowl. Or was that all thanks to CGI and greenscreen?
A-B To Invest $1B for Hard-Working People
Anheuser-Busch (NYSE: BUD) is ramping up hard seltzer capabilities. Ironically, its Super Bowl ad titled "Let's grab a beer" underscores that.
Molson Coors Joint Venture in CBD Beverage Goes VeryWell
Molson Coors (NYSE: TAP) is offering consumers a whole new way to taste the Rockies. The beverage company announced its first line of CBD-infused drinks.
