Italian Spirits Legend Luxardo Enters RTD Cocktail Arena
Luxardo, is celebrating its 200 year anniversary by launching its first ever line of artisanal, ready-to-drink (RTD) canned cocktails in the US.
Harrod’s Places Hard Seltzer on Store Menu
Harrods, the largest and probably most famous department store in all of Europe, will sell hard seltzer. It's iconic Food Hall has added the drink to its offerings, a result of a partnership with Lilo beverages in London.
Boulevard Brings Quirk-y Personality to Puerto Rico
Kansas City’s Boulevard Brewing Company is expanding its distribution footprint. The brewer announced this week that its hard seltzer line, Quirk, has officially hit shelves in the Caribbean.
Bravago Makes Bold Move in Los Angeles
A new hard seltzer is about to launch in Southern California. Bravago hard seltzer will initially be released in three flavors, each at 5.1% ABV.
Molson Coors Recycles Bubbles For Your Seltzer
As part of a commitment to sustainability, Molson Coors is recycling its carbon dioxide from brewing, and reusing it to create the beloved bubbly goodness consumers have come to expect from the alcohol behemoth’s growing line of hard seltzers.
Breaking: Hints of Fall Flavors from Bud Light Seltzer
On the cusp of a hot hard seltzer summer, Bud Light Seltzer is hinting at its autumnal offerings for 2021. Fall flavors to look forward to could include Pumpkin Spice, Toasted Marshmallow, and Maple Pear.
Coors Light Orange Cream Pop Seltzer Becomes Reality
Coors Seltzer wants you to “enjoy a #creampopsummer.” The brand has launched a nostalgic new Orange Cream Pop flavored hard seltzer just in time for this summer’s record-breaking temperatures.
Hard Seltzer Brands Scramble to Fill On-Premise Pipeline
As bars and restaurants are permitted to re-open and return to capacity, what will the supply chain look like?
Molson Coors Doubles Down on UK’s Three Fold Hard Seltzer
The Molson Coors Beverage Company (NYSE: TAP) has announced plans to invest $7 million (£5 million) in its UK hard seltzer brand, Three Fold. The investment is slated to be the largest made by the beverage company for any new segment within the United Kingdom.
Actress Alyson Hannigan Adds Sparkle to Sparkling Ice Spiked
Actress Alyson Hannigan joins Sparkling Ice Spiked Hard Seltzer for a new campaign challenging consumers to “Shatter Your Expectations.”
