Mike’s Hard Lemonade Seltzer Launches in US
Mark Anthony Brewing, the private company who changed the world with White Claw, announced today via its Mike's Hard Lemonade Co division, that Mike's Hard Lemonade Seltzer is officially available nationwide.
Breaking: A-B Sues Constellation Over Corona Hard Seltzer
After attempts to settle the matter out of court, Anheuser-Busch (NYSE: BUD) Mexican division Grupo Modelo filed Monday in Federal Court to stop Constellation Brands (NYSE: STZ) practices around selling hard seltzer.
CANarchy Craft Brewery Collective Gives Thanks to Hard Seltzer
CANarchy Craft Brewery Collective continued its growth in 2020, thanks in large part to its seltzer strategy.
Heineken Announces Cuts, Looks Beyond Beer for Growth
Heineken plans to ramp up its Beyond Beer portfolio - including both hard seltzer and soft drinks - while increasing its focus on online sales.
Suzie’s Seltzer Wins Court Ruling over Mich ULTRA Hard Seltzer
Judge issues temporary restraining order for Anheuser-Busch to quit using deceptive ads, after Suzie's Seltzer, the organic hard seltzer from Pendleton, Oregon, sued in federal court.
A-B Looks to the Future by Increasing Seltzer Infrastructure
The Anheuser-Busch (NYSE: BUD) hard seltzer plant in central New York is scheduled to receive a major share of the company’s recently announced $1 billion investment over the next two years.
Super Bowl Hard Seltzer Commercials Ranked
During a big game unlike any other, consumers weren’t quite sure what to expect from this year’s Super Bowl commercials. Many high profile advertisers...
Kate Bock Joins Pompette
Kate Bock, whose modeling for Sports Illustrated Swimsuit Issue has led to international recognition, has entered into a partnership with the maker of bottle hard sparkling water.
Future of Product Trials Laced with Technology
In a time when pandemic shut-downs have kept people home and driven up e-commerce, social media and other online marketing strategies have become more valuable than ever.
A-B To Invest $1B for Hard-Working People
Anheuser-Busch (NYSE: BUD) is ramping up hard seltzer capabilities. Ironically, its Super Bowl ad titled "Let's grab a beer" underscores that.
