Bubble Butt Seltzer Adds Fun to Wine
"We're excited about the potential of such a fun and innovative brand," said Matt Brown, senior brand manager.
Vizzy Comes Out for Human Rights Campaign
Vizzy celebrated National Coming Out Day in a big way this year; the hard seltzer company announced a $1 million commitment to the Human Rights Campaign (HRC), the country’s largest organization dedicated to LGBTQ civil rights.
Topo Chico Launches in Mexico City and Brazil
The Coca-Cola Company has officially entered the Latin American hard seltzer market as Topo Chico Hard Seltzer hits stores in Mexico and Brazil.
COVID-19 Restrictions Continue to Help RTDs
“It is likely we will see more national brand names in the liquor space launch their own RTD products,” Liz Paquette said.
RTD, Seltzer Startups are Ripe for Acquisition
For startup companies looking to cash out quickly, this race between large beverage companies to acquire RTD market share is creating a once-in-a-lifetime opportunity.
Pabst Seltzer in High-ly Unusual Arrangement with Pabst Brewing Co
A new seltzer is hitting the market in California, but the special ingredient isn’t alcohol; LA-based Pabst Labs is introducing a cannabis infused seltzer which bears Pabst Blue Ribbon’s name and iconic logo.
Tips on Adding Vitamins to Your Hard Seltzer
The Vitamin C from Vizzy could help prevent or reduce the effect of hangovers.
Aluminum Can Shortage Deepens
Like everything from cleaning supplies and toilet paper to coins, the cause of the shortage can be attributed to the coronavirus pandemic.
Independent Brands Can Learn from PRESS Premium Seltzer’s Distribution Plan
Recently, the Milwaukee-based hard seltzer company reached a major distribution milestone; they are now available in 48 states across the country.
Pepsi Needs You: Will You Help Us Make Hard Seltzer?
Entering the spiked and sparkling alcoholic beverage space is an opportunity the soda company is eyeing, but moving forward cautiously as they evaluate potential partners.
