Luxardo sparkling RTDs in cans

Italian Spirits Legend Luxardo Enters RTD Cocktail Arena

Luxardo, is celebrating its 200 year anniversary by launching its first ever line of artisanal, ready-to-drink (RTD) canned cocktails in the US.

Harrod’s Places Hard Seltzer on Store Menu

Harrods, the largest and probably most famous department store in all of Europe, will sell hard seltzer. It's iconic Food Hall has added the drink to its offerings, a result of a partnership with Lilo beverages in London.

BOMANI Cold Buzz Hits Shelves in Arizona

BOMANI Cold Buzz, the award-winning alcohol-infused cold brew coffee company, is proud to announce the launch of its Original and Vanilla alcohol-infused cold brew coffees in Arizona retail stores including Walmart, Total Wine, BevMo!, Sprouts, Whole Foods, and many more retailers in the Phoenix area.

Bravago Makes Bold Move in Los Angeles

A new hard seltzer is about to launch in Southern California. Bravago hard seltzer will initially be released in three flavors, each at 5.1% ABV.

Coors Light Orange Cream Pop Seltzer Becomes Reality

Coors Seltzer wants you to “enjoy a #creampopsummer.” The brand has launched a nostalgic new Orange Cream Pop flavored hard seltzer just in time for this summer’s record-breaking temperatures.
RTD cocktails sold via Shopify

Spiritfruit Launches DTC Sales via Shopify

Spiritfruit is making moves. The ready-to-drink canned cocktail company has launched an online, direct-to-consumer (DTC) store on Shopify.
Nelk Boys Hard Seltzer availability

Nelk Boys Promise to Add Hard Seltzer to their Monthly Merch Drop

The irreverent, pranking social media vloggers known as the Nelk Boys have promised to add their own branded hard seltzer to their lineup of merchandise and various other opportunistic offerings.

There will be more Vizzy, no more Brizzy

Molson Coors Beverage Company, makers of Vizzy hard seltzer have successfully reached an amicable settlement with plaintiff Brizzy hard seltzer in which Brizzy will cease operations.

Truly Freeze Pops Begin Shipments

June is coming in hot, and Truly is offering consumers a new way to beat the heat. The hard seltzer brand launched a line of Lemonade Freeze Pops on Tuesday featuring Strawberry Lemonade, Mango Lemonade and Original Lemonade flavors.
Topo Chico China

Coca-Cola Enters China with Topo Chico Hard Seltzer

The Coca-Cola Company (NYSE: KO) has announced its launch of Topo Chico Hard Seltzer in certain markets of China, the company's first ever introduction of a beverage alcohol product there.

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