Next Century Spirits Acquires Minority Stake of VIDE, A Look Into The Story Behind...

In 2018, a vision emerged in a Long Island kitchen that would soon revolutionize a virtually non-existent category: spirit-based RTDs. Ryan Laverty and Sal...

Hard Seltzers: Boom or Bust?

Hard seltzer is a ready-to-drink beverage that blends carbonated water, alcohol, and fruit flavoring in a can for portability. The absolute explosion in interest...
Norwhey hard seltzer

Tell Me Whey: Dairy Hard Seltzer Developed by Cornell Scientist

Norwhey, a Nordic-inspired hard seltzer made from a byproduct of yogurt, is “light, tart, with a little bit of fruitiness,” according to inventor Sam...

CACTI Hard Seltzer Becomes Overnight Collectible

Earlier this year, when the beverage first sold out, opportunists took to eBay and similar sites to list their cans for upwards of $70.

Molson Coors Canada Strategy is Paying Off

Molson Coors Beverage Company's revitalization plan is paying off big time in Canada.

Molson Coors CEO: Hard Seltzer is Here to Stay

During Molson Coors’ Q3 earnings call CEO Gavin Hattersley praised the company’s Beyond Beer successes and insisted, “Hard seltzers are here to stay.”

California Recycling Law Could Backfire

Critics are concerned that portions of the Governor Gavin Newsom's plan will end up doing more harm than good when it comes to expanding California’s recycling efforts.

Pepsi Answers Coke, Hard Seltzer Wars Stage is Set

Industry insiders have been looking for PepsiCo to release its first hard beverage since its biggest rival, The Coca-Cola Company, announced the release of Topo Chico Hard Seltzer last August.
Husky PET packaging ideas for hard seltzer

Hard Beverage Makers See PET as Packaging with a Purpose

Packaging offers beverage makers a powerful way to tell their brand story, and an opportunity to differentiate themselves from the competition.  A consumer’s first...

Big Week For Seltzer Earnings as Competition Heats Up

This is a big week for the competitive public companies producing hard seltzer, as the product evolves with fierce competition -- a win for both consumers and savvy producers.

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