United Airlines Moves Forward with White Claw on Domestic Flights
United Airlines launched service of White Claw hard seltzer on Tuesday, right on schedule.
Sonic Releases Hard Seltzer Broadly — Except at their Restaurants
Sonic Drive-In restaurants will not sell hard seltzer, in spite of releasing the branded beverage alcohol on May 18 at retail outlets. Initial distribution is limited to certain Oklahoma retailers, including Casey’s, Costco, Homeland, Reasor’s, Sprout’s, Target, Walmart, and Whole Foods.
Lunar is Asian Americana in a Can
Lunar hard seltzer is the first hard seltzer to use MSG, but its connections with Asian American culture runs much deeper. Founded in New York City by Sean Ro and Kevin Wong, Lunar is a brand born during the pandemic and rapidly gaining national attention.
United Airlines Adds White Claw
In more news that life is getting back to normal, United Airlines added White Claw hard seltzer to its inflight menu of drink options. The announcement came with the resumption of inflight service by most major airlines by June 1.
Heineken Brings Hard Seltzer to NFL Fans
Heineken USA just announced a major new partnership - it became the new import beer and hard seltzer partner of the Miami Dolphins. The company has several options for hard seltzer at Hard Rock Stadium.
Anheuser-Busch Earnings Announcement Will Give Insight on CACTI Hard Seltzer
Anheuser-Busch (NYSE: BUD) is expected to report year-over-year top and bottom line growth tomorrow when they release their first quarter earnings Thursday. Tomorrow’s earnings report will be particularly telling for CACTI Agave Spiked Seltzer, the newest member of Anheuser-Busch’s hard seltzer family.
Tequila on the Rise in Canned Cocktails
Tequila isn’t only for Cinco de Mayo. The spirit is a household favorite with U.S. consumers and its popularity keeps rising, thanks in part to new packaging and convenience.
IZO Wins Tequila of the Year
For those in search of the perfect tequila for their Cinco de Mayo celebration, spirits maker IZO was recently awarded Tequila of the Year at the London Spirits Competition. The winner of the prestigious prize is awarded based on three criteria: taste, presentation, and value.
Post-Pandemic Bars Shed Old Habits, Embrace Canned Cocktails
As cities and states begin to ease pandemic restrictions, bars and restaurants across the country find themselves navigating uncharted waters. The world has changed dramatically over the past year and so have consumer drinking habits.
NYC’s UBS Arena Signs Deal with Heineken for Hard Seltzer & Beer
Heineken will supply the arena with hard seltzer, cider, and beer in one of the "most exciting sports and entertainment partnerships to date" for the company, according to a release. No other beer category brands will be served in the arena.
