Michigan Law Expands Availability of Spirit Based Canned Cocktails
The party just got a little harder in Michigan. Governor Gretchen Whitmer signed a package of bills into law that will allow Michigan distillers to produce stronger canned cocktails, while lowering the tax burden on consumers.
Sierra Nevada Releases 100 Calorie Hard Kombucha
The two lower calorie options have an ABV of 4%, while the flavors in the standard line all have an ABV of 7%. The 100 calorie flavors are packaged in standard-shaped cans while the original line is packaged in skinny cans. All options are natural, vegan-friendly, certified organic and gluten free.
Canned Cocktails Gain Traction via DTC
Post Meridiem canned cocktails can now be in your hands in 33 states. With a line up of five premium ready-to-drink (RTD) cocktails, the Atlanta-based brand is challenging consumers to BYOB (Be Your Own Bartender).
Bud Light Seltzer Introduces 24 Mix Pack
Bud Light Seltzer today launches a new 24-pack that combines Bud Light Seltzer Lemonade and Bud Light Seltzer Iced Tea. The suitcase of hard seltzer from Anheuser-Busch (NYSE: BUD) meets demand for larger variety as consumers return to pre-pandemic style events and gatherings.
Summer Cocktails Served On the Rocks
On the Rocks (OTR) is Beam Suntory’s line of premium ready-to-drink cocktails, which are crafted with natural ingredients and high quality spirits brands. There are currently six different varieties, several of which are made with Beam Suntory’s popular liquor brands.
Take a Flavor Trip on National Wine Day
National Wine Day is coming up on May 25. Looking for a refreshingly light way to celebrate? Try the new Flavor Trip craft canned wine spritzers from Round Barn.
First Look: Bud Light Seltzer Frozen Icicles
Anheuser-Busch (NYSE: BUD) is releasing Bud Light Seltzer Frozen Icicles to retailers in the coming weeks, just in time for hot summer days at the pools, beaches, and lakes.
Proof Point Scores Rappers, Entertainers to Anoint
Proof Point hard seltzer can now be found at retailers in 27 states, and a variety of entertainers and producers are helping the new brand by giving their blessing.
Sonic Releases Hard Seltzer Broadly — Except at their Restaurants
Sonic Drive-In restaurants will not sell hard seltzer, in spite of releasing the branded beverage alcohol on May 18 at retail outlets. Initial distribution is limited to certain Oklahoma retailers, including Casey’s, Costco, Homeland, Reasor’s, Sprout’s, Target, Walmart, and Whole Foods.
Molson Coors Boosts Hard Seltzer in Canada
Molson Coors (NYSE: TAP) is investing $100 million in Canadian operations to ramp up production capability for hard seltzer. The investment will more than quadruple capacity.
