Constellation Doubles Down on ‘Beer’

Constellation Brands (NYSE: STZ) announced two significant moves yesterday to bolster focus on its beer portfolio, which includes hard seltzer brands. Jim Sabia and Mallika Monteiro, key players in the hard seltzer expansion at Constellation, will lead the company in its focused 2021 strategies.
Seltzerland Atlanta

Seltzerland Fetztival Lands in Atlanta

The popular Seltzerland festival to Atlanta for the first time. The celebration of hard seltzer hits the Peach State on Saturday, April 3.

Packaging Supplier for White Claw Forges Megadeal

Ardagh Group (NYSE: ARD), which supplies aluminum cans for Mark Anthony Group in the packaging of White Claw, today announced a merger with The Gores Group in a deal valued at approximately $8.5 billion.
National Margarita Day

National Canned Margarita Day Arrives

4 Canned Cocktails made with real tequila February 22 is National Margarita Day, and in the midst of social distancing and sanitation concerns, nothing is...

Hard Iced Tea Launched by Nude Beverages

anada’s Nude Beverages Company is expanding its US portfolio. The BC-based company announced the expansion of Nude Hard Iced Tea, an "American-style” iced black tea that contains neither caffeine nor carbonation.
Ashland Hard Seltzer Flavors

Josh Landan: Chief Collaborator at Ashland Hard Seltzer

Hard Seltzer News interviewed Josh Landan, CEO at Ashland Hard Seltzer, last August, at a time when his brand was still adding California cities to distribution. He spoke to the power of collaboration with friends and contacts in order to successfully grow a brand.
Ashland Hard Seltzer CEO Josh Landan

Breaking: Ashland Hard Seltzer to be Acquired by Anheuser-Busch

San Diego-based Ashland Hard Seltzer will soon be sold to Anheuser-Busch (NYSE: BUD). Hard Seltzer News published a feature on Ashland its early days of growth. CEO Josh Landan in a podcast spoke of his brand's identity and power of the Rolodex. 
World Kombucha Day is February 21

Competitors Rally Together for World Kombucha Day

World Kombucha Day is Sunday, February 21, and ten of the top hard booch brands have teamed up to celebrate in a big way....
Dos Equis Ranch Water Hard Seltzer Cans

Heineken to Introduce Dos Equis Ranch Water

Heineken continues its quest to bubble up in the hard seltzer market. The Dutch brewer just announced Dos Equis Ranch Water, its latest spiked and sparkling endeavor.

Briggs of Burton Outfits Hard Seltzer Breweries

Briggs of Burton Inc. partners with DME Process Systems and Ziemann Holvrieka to form a network of hard seltzer brewery equipment and systems providers, ranging from craft scale up to the world’s largest hard seltzer breweries.

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