Colorado Sake Brewer to Introduce Unique Hard Seltzer

Colorado Sake Co. is launching a new line of hard sake seltzers this summer. The launch includes four flavors of Yuzu Ginger, Blood Orange, Mixed Berry and Lime.

Boston Beer Partners with Beam Suntory on RTD Cocktails

The Boston Beer Company, makers of Truly Hard Seltzer, is teaming up with spirits company Beam Suntory in a long-term strategic partnership.

Meet the New Special Seltzer, Wynk

As more states legalize recreational marijuana for adult use, cannabis beverages are increasingly aiming to disrupt the alcohol market - including the new Wynk - a new seltzer that is infused with equal amounts of THC and CBD.

Breaking: Coors Seltzer Discontinued in US

There is one fewer hard seltzer SKU for distributors and retailers to carry.  Molson Coors showed courage and swift action in responding to data in the young history of hard seltzer, and has eliminated Coors Seltzer from the lineup. The brand extension positioning was problematic.

Sparkling Ice Offers Cheers to Heroes

Talking Rain Beverage Company, makers of Sparkling Ice and Sparkling Ice Spiked, is honoring American heroes.  For the second consecutive year, the company is...

Kristen Bell Continues with Spindrift in Spiked Promo

Kristen Bell is a Spindrift “superfan.” The Good Place and Frozen actress has starred in several of the sparkling water’s most memorable ad campaigns...

Nick Lundquist Joins Flying Embers

Beverage industry disruptors Flying Embers have snagged craft beer industry veteran Nick Lundquist, the company announced in a statement on Thursday. Flying Embers, a leader in the growing beyond beer segment, produces premium hard seltzer and hard kombucha.

3 Daughters Hard Seltzer Rebranded in Slim Cans

Florida’s 3 Daughters Brewing is giving its hard seltzer a new look. The brewery recently restyled its spiked and sparkling line, going from traditional beverage cans to sleek new slim cans, with a design inspired by the Sunshine State. The hip new cans feature bold colors and a vibrant Floridian sunset.

PRESS Named the #1 Best Hard Seltzer at Ten of Ten Consecutive Seltzerland Events

Milwaukee-based seltzer company PRESS believes in putting “flavor first,” and they did just that at Seltzerland, the traveling hard seltzer festival. The independent seltzer company was voted #1 in the Best Hard Seltzer category by attendees in ten different cities across the country.

Pennsylvania Legislation Could Guide States in Laws about Canned Cocktails

The Pennsylvania Senate has passed HB 1154, which expands the carry-out sales of ready-to-drink cocktails by bars and restaurants in the state.

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