What’s NEXT for Bud Light?
Bud Light is turning 40 next year. To celebrate, the brand is launching a zero-carb version of its iconic brew, Bud Light NEXT. Anheuser-Busch’s new beer will be a first for any of the major brewers.
Corona Hard Seltzer Teams Up with Buffalo Bills
The Buffalo Bills have teamed up with Corona Hard Seltzer, making the Constellation beverage brand an official hard seltzer of the New York-based NFL team.
Molson Coors Sued over Vizzy Vitamin C Claims
Molson Coors is facing a class action lawsuit surrounding its popular hard seltzer brand, Vizzy. The class action alleges the beverage alcohol giant’s marketing campaign for Vizzy is “misleading and dangerous to consumers.”
Boston Beer Sued by Investors as Hard Seltzer Takes Center Stage
A class action lawsuit has been filed against the Boston Beer Company (NYSE: SAM).
Molson Coors Expands Economy Cocktails in a Can
Molson Coors has just announced two tropical additions to Steel Reserve, its economy line of ready-to-drink (RTD) beverages.
To-po Chi-co: A Perfect Contradiction
After a successful debut in Latin America, Europe, the United States, and China among others, Topo Chico Hard Seltzer is continuing its global launch with the help of a new ad campaign.
Molson Coors Increases NA Foothold with La Colombe Coffee
Molson Coors Beverage Company (NYSE: TAP) is expanding its distribution of La Colombe Coffee.
Dallas Cowboys and Molson Coors are a Winning Team
The Dallas Cowboys and Molson Coors will continue their 30 year collaboration. During a ribbon cutting event for AT&T Stadium’s new Miller Lite House last week, the duo announced a 10-year extension of their iconic partnership.
Boston Beer Stock: A Worthy Look For Potential Gains
It doesn’t take much of an excuse to pick up a variety 12 pack of Truly hard seltzer while at the grocery or liquor store. But it may also be a great time to invest in a piece of The Boston Beer Co. (NYSE: SAM).
Truly to Offer Pom Ginger Fizz Hard Seltzer
Truly Hard Seltzer is releasing its first holiday party pack, featuring four new limited edition flavors, including Pom Ginger Fizz.
