Boston Beer Stock Rises on Truly Optimism
Boston Beer’s Truly (NYSE: SAM) enjoyed rising shares on Monday after Guggenheim Partners named the brewer a “Best Idea” while reiterating its “buy” rating. The global investment and advisory firm noted that SAM has its popular hard seltzer brand, Truly, to thank for the strong performance.
Here’s the Scoop on Coors Seltzer Orange Ice Cream
Coors Seltzer has teamed up with Tipsy Scoop launching an alcohol-infused Orange Cream Pop Ice-Cream just in time to make this summer even sweeter. The limited edition frozen treat will become available on June 30th.
Drizly: Hard Seltzer Continues to Explode
Drizly purchase data shows hard seltzer driving growth of beverage alcohol for the start of the warm weather season. Hard seltzer's share of purchases in May increased from 25 percent to 28 percent.
Pepsi Readies Rockstar for Hard Debut
PepsiCo recently filed for trademark protection with intent to sell alcohol under the “Rockstar” brand. It is looking more likely that Pepsi will soon follow Coca-Cola into the hard seltzer space.
Orange is the New Black Cherry
This season, as far as hard seltzer is concerned, Orange is the new Black Cherry.
Constellation Stock Drops on Judge Ruling about Corona Hard Seltzer
A federal judge yesterday ruled that the lawsuit can continue, saying that Constellation Brands (NYSE: STZ) had failed to prove that it is entitled to sell hard seltzer in the US under the brand Corona.
Update: On-Premise Demand Happening Faster than Expected
Thanks to the recent re-openings of many cities and states, bars and restaurants are finally able to serve consumers at full capacity.
Best Hard Seltzers of 2021: Reviews Have Spoken
Everyone has an opinion on hard seltzer these days, including consumer sites that cover food and pop culture. With the (third annual) Summer of...
Truly Punch Helps Boost Boston Beer’s Share of Hard Seltzer Market
Truly Punch’s impressive debut has bolstered the hard seltzer brand’s sales numbers and paved the way for an equally impressive stock market performance from parent company, Boston Beer (SAM).
Molson Coors Recycles Bubbles For Your Seltzer
As part of a commitment to sustainability, Molson Coors is recycling its carbon dioxide from brewing, and reusing it to create the beloved bubbly goodness consumers have come to expect from the alcohol behemoth’s growing line of hard seltzers.
