Constellation Banks on Mexico Brewery Expansion
A Constellation Brands facility in Ciudad Obregón, Sonora, Mexico has expanded its production capabilities after pandemic-related delays. The upgraded facility will enhance production output by a capacity of 4.2 million barrels (5 million hectoliters).
Doukeris Likes Profit Potential of A-B InBev’s Beyond Beer Global Growth
July 1 marked Michel Doukeris’ first official day as the new Chief Executive Officer of Anheuser-Busch InBev. The former president of AB North America was unanimously elected by the company’s Board of Directors to replace outgoing CEO Carlos Brito.
AriZona SunRise Makes Summer a Little Cooler
AriZona SunRise Hard Seltzer - one of the most highly anticipated seltzers of 2021 - is making a splash in the US with an integrated marketing campaign. The classic soft drink company partnered with Heineken USA for the release of its first hard beverage.
Constellation Brands has Goal to Bump Anheuser-Busch in Hard Seltzer Market Share
Constellation Brands (NYSE: STZ) is vying for a top-three share position in hard seltzer. The makers of Corona Hard Seltzer currently hold the #4 hard seltzer spot in the US.
Molson Coors Invests in UK Hard Seltzer Market
Molson Coors Beverage Company is betting big on hard seltzer in the UK. The beverage company announced this week that it is investing $34.6 million (or £25 million) in its Burton-on-Trent brewery.
Truly Partners, Launches Not-so-Hard Seltzer Candy
Truly partnered with a luxury candy brand on an exciting new product release - a first of its kind hard seltzer inspired candy via a new collaboration with Sugarfina. The nonalcoholic gummy candy is available now in four flavors, inspired by Truly’s Tropical mix pack - Mango, Passionfruit, Pineapple, and Watermelon Kiwi.
No- and Low-ABV Beer Is Potent Product
One segment of the beer industry is thriving. The IWSR projects non-alcoholic beer sales in the US will experience compound annual growth at a rate of 9.7% through 2024 -- proving that sometimes less really is more.
RTDs Are Poised to Take Over
Being cooped up at home changed consumer spending habits, and the preference for ready-to-drink (RTD) cocktails and hard seltzer has created permanent behavior.
Coca-Cola Japan Serves Up Nomel’s
The Coca-Cola Company has introduced another hard seltzer in Japan. Nomel's, which is "lemon" spelled backwards, is a hard lemonade blended in the three flavors of Original, Bitter Sour, and Sour Sour Sour.
White Claw Dominates in Early On-Premise Resumption Reports
The hard seltzer market is more saturated than ever before. It seems like every day a new brand is hitting shelves or an existing brand is coming out with new flavors. One thing, however, has remained constant since the very beginning of the hard seltzer craze-- White Claw continues to dominate the market.
