Hard Beverage Makers See PET as Packaging with a Purpose
Packaging offers beverage makers a powerful way to tell their brand story, and an opportunity to differentiate themselves from the competition. A consumer’s first...
Aluminum Can Prices Under Spotlight in Congress
Senators Tammy Baldwin, Democrat from Wisconsin, and Tom Cotton, Republican from Arkansas, have teamed up to reintroduce the Aluminum Pricing Examination (APEX) Act. The bipartisan legislation was introduced as a way to provide enhanced oversight of the markets responsible for reporting aluminum premium pricing.
Yahoo Finance Says Hard Seltzer Still the ‘IT’ Drink
In a Yahoo Finance newsletter Andy Serwer published on Saturday titled, “Why hard seltzer is still America's 'it' drink,” the journalist and former managing editor of Fortune explained why he is confident the beverage category is not another dying trend.
Corona Limonada Vending Machine Stunt is Muy Bueno
In one of this summer’s most delicious campaigns, Corona is introducing its new spiked and sparkling Limonada hard seltzer via a voice activated vending machine.
Pepsi Dumps Juice for Cash
PepsiCo has agreed to sell its Tropicana and Naked Juice brands to PAI Partners, generating $3.3 billion in cash. Private equity fund PAI Partners has controlling investments in Refresco, the world's largest independent bottler of beverages, which packages canned cocktails and beer, among other items.
VOSA Brings Canned Cocktails to East Coast
A new line of ready-to-drink (RTD) canned cocktails is about to hit the East Coast. Meet VOSA, the new premium “Spirit Soda” that wants to be your new favorite spiked and sparkling drink.
Diageo’s Impressive Year Features Strong RTD Performance
Diageo (NYSE: DEO) reported its fiscal year 2021 earnings on Thursday. The international beverage alcohol company, and maker of Smirnoff hard seltzer, had an impressive year all around. The company reported “strong growth in net sales, operating profit and cash generation.”
Molson Coors Reports Best Quarterly Growth in a Decade
Molson Coors (NYSE: TAP) reported its Q2 earnings Thursday, beating analysts’ top and bottom line estimates and posted, what the company called, “its best quarterly top-line growth in more than a decade.”
AB InBev Beyond Beer Revenue Up 45%
AB InBev’s Beyond Beer category enjoyed an impressive 45% increase in revenue this quarter thanks to the beverage titan’s portfolio of hard seltzers and ready-to-drink canned cocktails.
Kové Launches Hard Yerba Mate and New Taproom
Kové, launched in May of 2021, might be new to the ready-to-drink (RTD) scene but the brand is steeped in centuries of tradition.
