Rising Aluminum Prices Impact Beverage Industry
The high demand for aluminum cans, coupled by import tariffs, amount to a forecast of continued rise in prices.
Bold Rock to Release Hard Lemonade Seltzer
With several new high profile offerings recently hitting store shelves, sparkling hard lemonade made up 10% of the seltzer market at the start of the year.
Monster Continues to Seek Seltzer
Monster Beverage Corporation (NASDAQ: MNST) continues to examine the hard seltzer market, providing a lifeline during an earnings call yesterday.
Pepsi Introduces its First Mixer, Neon Zebra
PepsiCo has been hesitant to jump into the hard beverage space, but today it announced the company is inching a little bit closer… sort...
Molson Coors Launches New Hard Seltzer in Europe
Thanks to Molson Coors (NYSE: TAP), Croatia is about to get its first hard seltzer.
Packaging Supplier for White Claw Forges Megadeal
Ardagh Group (NYSE: ARD), which supplies aluminum cans for Mark Anthony Group in the packaging of White Claw, today announced a merger with The Gores Group in a deal valued at approximately $8.5 billion.
Josh Landan: Chief Collaborator at Ashland Hard Seltzer
Hard Seltzer News interviewed Josh Landan, CEO at Ashland Hard Seltzer, last August, at a time when his brand was still adding California cities to distribution. He spoke to the power of collaboration with friends and contacts in order to successfully grow a brand.
Breaking: Ashland Hard Seltzer to be Acquired by Anheuser-Busch
San Diego-based Ashland Hard Seltzer will soon be sold to Anheuser-Busch (NYSE: BUD). Hard Seltzer News published a feature on Ashland its early days of growth. CEO Josh Landan in a podcast spoke of his brand's identity and power of the Rolodex.
Heineken to Introduce Dos Equis Ranch Water
Heineken continues its quest to bubble up in the hard seltzer market. The Dutch brewer just announced Dos Equis Ranch Water, its latest spiked and sparkling endeavor.
Suzie’s Organic Hard Seltzer’s Court Win is an Alcohol Industry David and Goliath Story
In a modern-day David versus Goliath battle, Suzie’s Organic Hard Seltzer from Pendleton, Oregon, took on Anheuser-Busch (NYSE: BUD) in court -- and won Round 1. In an exclusive interview with Hard Seltzer News, Suzie’s CEO Chris Barhyte spoke about the case.