Rising Aluminum Prices Impact Beverage Industry

The high demand for aluminum cans, coupled by import tariffs, amount to a forecast of continued rise in prices.
Bold Rock Hard Lemonade Seltzer

Bold Rock to Release Hard Lemonade Seltzer

With several new high profile offerings recently hitting store shelves, sparkling hard lemonade made up 10% of the seltzer market at the start of the year.

Monster Continues to Seek Seltzer

Monster Beverage Corporation (NASDAQ: MNST) continues to examine the hard seltzer market, providing a lifeline during an earnings call yesterday.

Pepsi Introduces its First Mixer, Neon Zebra

PepsiCo has been hesitant to jump into the hard beverage space, but today it announced the company is inching a little bit closer… sort...

Molson Coors Launches New Hard Seltzer in Europe

Thanks to Molson Coors (NYSE: TAP), Croatia is about to get its first hard seltzer.

Packaging Supplier for White Claw Forges Megadeal

Ardagh Group (NYSE: ARD), which supplies aluminum cans for Mark Anthony Group in the packaging of White Claw, today announced a merger with The Gores Group in a deal valued at approximately $8.5 billion.
Ashland Hard Seltzer Flavors

Josh Landan: Chief Collaborator at Ashland Hard Seltzer

Hard Seltzer News interviewed Josh Landan, CEO at Ashland Hard Seltzer, last August, at a time when his brand was still adding California cities to distribution. He spoke to the power of collaboration with friends and contacts in order to successfully grow a brand.
Ashland Hard Seltzer CEO Josh Landan

Breaking: Ashland Hard Seltzer to be Acquired by Anheuser-Busch

San Diego-based Ashland Hard Seltzer will soon be sold to Anheuser-Busch (NYSE: BUD). Hard Seltzer News published a feature on Ashland its early days of growth. CEO Josh Landan in a podcast spoke of his brand's identity and power of the Rolodex. 
Dos Equis Ranch Water Hard Seltzer Cans

Heineken to Introduce Dos Equis Ranch Water

Heineken continues its quest to bubble up in the hard seltzer market. The Dutch brewer just announced Dos Equis Ranch Water, its latest spiked and sparkling endeavor.

Suzie’s Organic Hard Seltzer’s Court Win is an Alcohol Industry David and Goliath Story

In a modern-day David versus Goliath battle, Suzie’s Organic Hard Seltzer from Pendleton, Oregon, took on Anheuser-Busch (NYSE: BUD) in court -- and won Round 1.  In an exclusive interview with Hard Seltzer News, Suzie’s CEO Chris Barhyte spoke about the case.

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