Lawsuit: MIXX Hard Seltzer Launch Harmed by PepsiCo
With the new hard seltzer now in production and ready to release to the public, Bang is seeking a quick ruling from the courts.
Jack Daniels Partners with Pabst for its RTDs in Glass Bottles
The partnership will allow for expansion of Jack Daniel’s Country Cocktails through its new access to Pabst’s supply chains.
Breaking: SweetWater’s Oasis Doubles Down on Hard Seltzer Benefits
SweetWater Brewing introduces Oasis hard seltzer, fortified with both electrolytes and Vitamin C.
Founders Más Agave is a Different Kind of Premium Hard Seltzer
The premium positioning opens up the possibility of differentiation in the increasingly crowded hard seltzer space, while bringing more profit margin.
How to Get Served Hard Seltzer in UK
As hard seltzers grow in popularity in the UK, Served has found popularity serving its spiked and sparkling drinks on Amazon.
Biza Sees a Bubbly 2021
After a socially distanced 2020, Biza Cocktails are launching through DTC and multi-state distribution.
Biza makes cocktails with creative flavor combinations and packaging design. Flavors...
Coke Launches DTC in UK
The Coca-Cola Company (NYSE: KO) has launched a new direct-to-consumer (DTC) platform, Your Coca-Cola, in the United Kingdom.
Interview with Our Cart’s Danny Rejzner, CEO and Founder, and Clayton Baum, Head of...
Hard Seltzer News recently interviewed the principals at Our Cart, and discussed ways for brands to combat the rapidly shrinking shelf space at retail. This is that interview transcript.
Analyst Downgrades Truly Parent SAM Stock
Markets were surprised this morning by word that Cowen managing director Vivien Azer had downgraded guidance on Boston Beer Co. (NYSE: SAM).
PODCAST: Our Cart Leaders Discuss Strategies at Retail for Hard Seltzer Brands
In a recent interview with Hard Seltzer News, Daniel Rejzner, CEO and Co-Founder of Our Cart, was joined by his Head of US Sales,...
