Monster HYDRA and TRIDENT Hard Seltzer
Monster Energy continues to inch closer to launch of hard seltzer.
Sweetwater to Help Aphria & Tilray Gain Consumer Confidence in US
The company has filed for trademark protection for hard seltzer products branded with Solei, Broken Coast, and RIFF, three of its top four selling adult-use cannabis brands in Canada.
‘Merican Mule CEO Dean Mahoney Explains How to Avoid Becoming a One-Trick Pony
Mahoney shares the bootstrap origins of his brand, the importance of quality for a new RTD brand, obtaining investors for your brand, and tips for staying up on consumer trends.
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Crowdfunding your Seltzer Startup the Ola-Fashioned Way
Ola Brew, the Hawaiian brewer of hard seltzer, beer, cider, and hard tea, is a pro at crowdfunding. The founders recently announced the company had raised over $1 million in their latest crowdfunding campaign, just launched in September, 2020.
‘Merican Mule Receives Round of Private Funding
Credited with growing SoBe beverages from concept to household name, the Bishop Family will also serve as advisors to 'Merican Mule CEO and Founder Dean Mahoney.
Private Equity Helps Sweetwater Brewing Sell to Canadian Cannabis Company
Atlanta’s SweetWater Brewing Co. has long flirted with cannabis culture, and the relationship is about to become official; the brewery was just purchased by Canadian cannabis company Aphria Inc. [NASDAQ: APHA]
goPuff Acquires BevMo!
The app-based delivery service goPuff is acquiring the alcoholic beverage retailer BevMo for $350 million, making it significantly easier to expand its alcohol options in the future.
Diageo Buys Distillery and Gets Hard Seltzer Chaser
International spirits company Diageo just agreed to acquire a new distillery - and the deal comes with Chase's Gin Seltzer. Chase Distillery was founded...
On the Rocks Acquisition Gives Beam Instant Foothold in RTDs
“On the Rocks is the pioneer in the premium pre-mixed cocktails category, and joining forces couldn’t come at a better time,” said Albert Baladi, president and CEO of Beam Suntory.
