Molson Coors Doubles Down on UK’s Three Fold Hard Seltzer
The Molson Coors Beverage Company (NYSE: TAP) has announced plans to invest $7 million (£5 million) in its UK hard seltzer brand, Three Fold. The investment is slated to be the largest made by the beverage company for any new segment within the United Kingdom.
Brown Forman Earnings Announcement will Give Peek at Success of RTD Cocktails
Brown-Forman (NYSE: BF.B) is expected to report their most recent quarterly earnings during a conference call scheduled for Wednesday morning. The company is projected to report an impressive year-over-year increase in earnings and higher revenues for its most recent quarter, which ended in April.
Spiritfruit Launches DTC Sales via Shopify
Spiritfruit is making moves. The ready-to-drink canned cocktail company has launched an online, direct-to-consumer (DTC) store on Shopify.
White Claw SC Plant Nears Completion, Hiring Accelerates
Mark Anthony Brewing’s new $400 million facility is nearing completion in Columbia, South Carolina, and the company plans to hire for hundreds of open positions.
The Citrus in Your Seltzer is Sustainable
The world's farmers of citrus fruit are benefitting from the rise in popularity of hard seltzer. The vitamin-packed composition and versatile flavor profile of citrus make it a natural for hard seltzer, hard kombucha, and canned ready-to-drink cocktails.
Illinois Extends To-Go Cocktails While Offering Shots for a Shot
Illinois extended its cocktail to-go law, allowing bars and restaurants to sell alcohol to-go for another three years. The law, which was created to help hospitality businesses struggling during the COVID-19 pandemic, will now remain in effect until at least January 3, 2024.
There will be more Vizzy, no more Brizzy
Molson Coors Beverage Company, makers of Vizzy hard seltzer have successfully reached an amicable settlement with plaintiff Brizzy hard seltzer in which Brizzy will cease operations.
United Airlines Moves Forward with White Claw on Domestic Flights
United Airlines launched service of White Claw hard seltzer on Tuesday, right on schedule.
Coca-Cola Enters China with Topo Chico Hard Seltzer
The Coca-Cola Company (NYSE: KO) has announced its launch of Topo Chico Hard Seltzer in certain markets of China, the company's first ever introduction of a beverage alcohol product there.
Coke Signals Intent to Sell Lemon-Dou Hard Seltzer in US
The Coca-Cola Company (NYSE: KO) recently released Topo Chico Hard Seltzer, the soda manufacturer’s first foray into the US alcohol market in nearly 40 years. It looks like another international favorite may be next in line, this time from Asia: Lemon-Dou.
