Breaking: Hints of Fall Flavors from Bud Light Seltzer
On the cusp of a hot hard seltzer summer, Bud Light Seltzer is hinting at its autumnal offerings for 2021. Fall flavors to look forward to could include Pumpkin Spice, Toasted Marshmallow, and Maple Pear.
Coors Light Orange Cream Pop Seltzer Becomes Reality
Coors Seltzer wants you to “enjoy a #creampopsummer.” The brand has launched a nostalgic new Orange Cream Pop flavored hard seltzer just in time for this summer’s record-breaking temperatures.
Hard Seltzer Brands Scramble to Fill On-Premise Pipeline
As bars and restaurants are permitted to re-open and return to capacity, what will the supply chain look like?
Molson Coors Doubles Down on UK’s Three Fold Hard Seltzer
The Molson Coors Beverage Company (NYSE: TAP) has announced plans to invest $7 million (£5 million) in its UK hard seltzer brand, Three Fold. The investment is slated to be the largest made by the beverage company for any new segment within the United Kingdom.
Jack Daniel’s RTDs Help Lift Brown Forman Sales Volume 12%
This morning Brown-Forman Corporation (NYSE: BFB) reported financial results for its most recent fiscal quarter, in which net sales of $812 million increased 14% compared to the same period last year. A conference call with analysts later today will shed more light on the contribution from its ready to drink (RTD) cocktail category.
Brown Forman Earnings Announcement will Give Peek at Success of RTD Cocktails
Brown-Forman (NYSE: BF.B) is expected to report their most recent quarterly earnings during a conference call scheduled for Wednesday morning. The company is projected to report an impressive year-over-year increase in earnings and higher revenues for its most recent quarter, which ended in April.
There will be more Vizzy, no more Brizzy
Molson Coors Beverage Company, makers of Vizzy hard seltzer have successfully reached an amicable settlement with plaintiff Brizzy hard seltzer in which Brizzy will cease operations.
United Airlines Moves Forward with White Claw on Domestic Flights
United Airlines launched service of White Claw hard seltzer on Tuesday, right on schedule.
Topo Chico Hard Seltzer Breaks Norms With Creative Video Ads
Topo Chico hard seltzer has debuted a series of commercials featuring legendary people for the iconic mineral water’s 126 year history.
Truly Freeze Pops Begin Shipments
June is coming in hot, and Truly is offering consumers a new way to beat the heat. The hard seltzer brand launched a line of Lemonade Freeze Pops on Tuesday featuring Strawberry Lemonade, Mango Lemonade and Original Lemonade flavors.
