Molson Coors Partners with Superbird RTD for National Roll-out
There is another RTD announcement coming soon, as Molson Coors expands their Beyond Beer arsenal through innovation, acquisition, and partnership.
Lawsuit: MIXX Hard Seltzer Launch Harmed by PepsiCo
With the new hard seltzer now in production and ready to release to the public, Bang is seeking a quick ruling from the courts.
Jack Daniels Partners with Pabst for its RTDs in Glass Bottles
The partnership will allow for expansion of Jack Daniel’s Country Cocktails through its new access to Pabst’s supply chains.
Breaking: SweetWater’s Oasis Doubles Down on Hard Seltzer Benefits
SweetWater Brewing introduces Oasis hard seltzer, fortified with both electrolytes and Vitamin C.
Coke Launches DTC in UK
The Coca-Cola Company (NYSE: KO) has launched a new direct-to-consumer (DTC) platform, Your Coca-Cola, in the United Kingdom.
Michelob Makes the Ultra Seltzer
Not only is Michelob ULTRA the fastest growing beer brand in the US, it was also the first to introduce a beer that was certified organic by the USDA. Michelob ULTRA hard seltzer carries on that tradition as the “the first-ever national USDA certified organic hard seltzer.”
Analyst Downgrades Truly Parent SAM Stock
Markets were surprised this morning by word that Cowen managing director Vivien Azer had downgraded guidance on Boston Beer Co. (NYSE: SAM).
Get Vizzy With It: Lemonade Hard Seltzer Gets Vitamin-C
Vizzy, the first hard seltzer made with the antioxidant vitamin C, just dropped news of a major product expansion; On April 1 it will...
First Look: Mike’s Hard Lemonade SELTZER
We are just days away from one of the most anticipated spiked and sparkling releases of 2021: Mike’s Hard Lemonade Seltzer.
Three Fold Increase in Molson Coors Britain Hard Seltzer
Molson Coors (NYSE: TAP) announced the launch of Three Fold, a new hard seltzer to debut in stores in the United Kingdom this spring.
