Fellr’s Fourth Anniversary: A Toast to Innovation and Growth
FELLR, the innovative Australian beverage brand, is celebrating its fourth anniversary with remarkable achievements, including a 40% growth in the last fiscal year. Founded...
Boulevard Brewing Co. Unveils Quirk Hard Tea: A Refreshing Twist on a Classic
Boulevard Brewing Co., the largest specialty brewer in the Midwest, has launched its latest innovation, Quirk Hard Tea, which promises to shake up the...
Celsius Unveils Refreshing Strawberry Passionfruit Flavor
Celsius has officially launched its latest energy drink flavor, Strawberry Passionfruit, adding a vibrant option to its popular lineup. This new flavor aims to...
Exploring the Rise of Hard Seltzer: A Refreshing Trend in Beverages
Not too long ago, if someone mentioned spiked sparkling water, you'd probably raise an eyebrow. Fast forward to today, and hard seltzer is everywhere....
Hinny Hard Seltzer Partners with Amerks to Elevate Game-Day Experience
Hinny Hard Seltzer, a craft beverage company based in Wayne County, has announced an exciting partnership with the Rochester Americans (Amerks), a professional hockey...
Lion and Mark Anthony Brands Part Ways: White Claw Distribution Agreement Ends
In a significant shift within the beverage industry, Lion Australia and Mark Anthony Brands International (MABI) have announced the termination of their distribution agreement...
Hard Seltzers: Boom or Bust?
Hard seltzer is a ready-to-drink beverage that blends carbonated water, alcohol, and fruit flavoring in a can for portability. The absolute explosion in interest...
ThirstyFrog Sets Sail
New at the buoyant RedFrog Pubs on Carnival Cruise ships is ThirstyFrog Hard Seltzer. The entry from Carnival includes Piña Colada and Berry...
Neatly Spiked™ Takes Top Prize at Seltzer Land Jersey Shore
NEW JERSEY—Neatly Spiked™, the female-founded, green-tea infused, vodka seltzer that has been on the market for just a year, took home the top prize...
Drifter Expands Portfolio with Nordic-Style Gin
Drifter Cocktail Company is expanding its lineup of canned craft cocktails to include the Nordic-Style Gin & Tonic. The new ready-to-drink (RTD) beverage joins Drifter’s family of cocktails “inspired by global spirits and drink traditions.”
