Mighty Chill Super Monday is Mighty Swell
Mighty Swell, an official partner of the Tampa Bay Buccaneers, thinks Americans need a post-game day to just chill.
Ohza Gains Recognition Through Celebrity Investment
Ohza, makers of premium canned mimosas, recently welcomed several new high profile investors and ambassadors.
Our Cart Offers Advice on How to Make Your Brand Stand Out
In an exclusive interview with Hard Seltzer News, Daniel Rejzner and Clayton Baum of Our Cart offered up some advice to new brands looking to grab consumers’ attention.
Sam Adams Unleashes New Breed of Super Bowl Ads
Clydesdales will make it into a Super Bowl commercial this year after all - albeit in historic Boston instead of St. Louis.
Bud Light Seltzer to Make Stand on Lemonade During Super Bowl
Budweiser may not be airing an ad in the Super Bowl this year, but Bud Light Seltzer Lemonade is making its big game debut.
Quirk vs Cigar City in Big Seltzer Matchup
Hard seltzer teams in Kansas City and Tampa Bay prepare for a big week.
On February 7 we will find out who wins this year’s...
Cigar City Sampler Combines Beer and Seltzer
Cigar City, one of Florida’s top craft breweries, is releasing a new variety pack that includes both beer and hard seltzer, as shelf space becomes increasingly competitve.
Our Cart Weighs in on Why Retail is Still King
Direct to consumer and various e-commerce platforms are on the rise, but that doesn’t mean brands should be abandoning retail strategies. The two can work well together.
Call for New Hard Seltzer Brands & Varieties
Hard Seltzer News editors are working on a comprehensive new guide to 2021 hard seltzer brands and varieties.
Molson Coors Creates Pre-Super Bowl Dreamy Campaign for its Hard Seltzer
Instead of a traditional ad buy, Molson Coors wants space in your REM sleep next week.
