CENTR Brands Signs U.S. Distribution Agreement with Southern Glazer’s Wine & Spirits
CENTR Brands Corp. announced Friday a U.S. distribution agreement with Southern Glazer’s Wine & Spirits.
Post-Pandemic Bars Shed Old Habits, Embrace Canned Cocktails
As cities and states begin to ease pandemic restrictions, bars and restaurants across the country find themselves navigating uncharted waters. The world has changed dramatically over the past year and so have consumer drinking habits.
SAM Stock Surges on Truly Fine Q1 Results
Boston Beer (NYSE:SAM) stock surged 7.6% in premarket action after beating Wall Street analyst estimates by a wide margin for the first quarter of 2021.
NYC’s UBS Arena Signs Deal with Heineken for Hard Seltzer & Beer
Heineken will supply the arena with hard seltzer, cider, and beer in one of the "most exciting sports and entertainment partnerships to date" for the company, according to a release. No other beer category brands will be served in the arena.
How much alcohol is in Naturdays Frozen Icicles?
Naturdays Frozen Icicles will launch nationwide Tuesday in two flavors, strawberry lemonade and pineapple lemonade. The new brand of spiked consumables comes in...
Victory Brewing Makes Waves
Pennsylvania's Victory Brewing Company announced the launch of Victory Waves Craft Hard Seltzer later this month. Fans have been eagerly awaiting the release of Victory Waves since Hard Seltzer News first reported that the brewer was seeking a seltzer trademark in November of last year.
New Holland Brewing Brings the Dragon’s Share
New Holland Brewing Company announced the release of its new bourbon barrel aged hard seltzer, Dragon’s Share.
Diageo Acquires Another RTD Company
Diageo has acquired operations of Loyal 9 Cocktails, a two-year-young ready-to-drink (RTD) canned cocktail maker based in Rhode Island.
Bang’s MIXX Hits the Hard Seltzer Aisles
The hard seltzer from the brand team at Bang Energy has arrived at grocery stores and other outlets.
Celebrating Sustainability in Hard Drinks Industry for Earth Day
Earth Day is Thursday, April 22, and environmental ethics are a big concern for an overwhelming majority of consumers. Now more than ever, Americans...