Coming Soon: Great Lakes Agave Twist Ranch Water

Great Lakes Brewing Company (GLBC) is the latest craft beer darling to make a move Beyond Beer and into hard seltzer.

Dallas Cowboys and Molson Coors are a Winning Team

The Dallas Cowboys and Molson Coors will continue their 30 year collaboration. During a ribbon cutting event for AT&T Stadium’s new Miller Lite House last week, the duo announced a 10-year extension of their iconic partnership.

Kové Launches Hard Yerba Mate and New Taproom

Kové, launched in May of 2021, might be new to the ready-to-drink (RTD) scene but the brand is steeped in centuries of tradition.

A Brewery from Down Under Invents Hard Seltzer Dispenser

Moon Dog’s new drink dispensing system allows venues to offer the brewery’s line of alcoholic bubbly water, Fizzer, without taking up precious tap space allocated to draft beers and ciders.

Hard Seltzer Brands Scramble to Fill On-Premise Pipeline

As bars and restaurants are permitted to re-open and return to capacity, what will the supply chain look like?

LiveWire Launches Another Creative Canned Cocktail

LiveWire Cocktail Company just announced a new canned cocktail in its ready-to-drink (RTD) line - the Rocket Queen.
Old Bar Habits

Post-Pandemic Bars Shed Old Habits, Embrace Canned Cocktails

As cities and states begin to ease pandemic restrictions, bars and restaurants across the country find themselves navigating uncharted waters. The world has changed dramatically over the past year and so have consumer drinking habits.
Heineken UBS Arena

NYC’s UBS Arena Signs Deal with Heineken for Hard Seltzer & Beer

Heineken will supply the arena with hard seltzer, cider, and beer in one of the "most exciting sports and entertainment partnerships to date" for the company, according to a release. No other beer category brands will be served in the arena.
Buenavida hard seltzer

Stone to Launch Buenavida Seltzer in Bottles

Breaking from hard seltzer trends, Buenavida will be packaged in 12 oz. glass bottles instead of the iconic skinny can.
Thirsty Monk Holy Water

Thirsty Monk To Open Hard Seltzer Pub in Asheville

Asheville's Thirsty Monk brewpub announced a new concept in its lineup of locations serving beer and hard seltzer.

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