Mighty Swell Appoints Jeana Harrington as CEO
Mighty Swell announced late last week that its Board of Directors has appointed Jeana Harrington as the company’s Chief Executive Officer.
What’s NEXT for Bud Light?
Bud Light is turning 40 next year. To celebrate, the brand is launching a zero-carb version of its iconic brew, Bud Light NEXT. Anheuser-Busch’s new beer will be a first for any of the major brewers.
Corona Hard Seltzer Teams Up with Buffalo Bills
The Buffalo Bills have teamed up with Corona Hard Seltzer, making the Constellation beverage brand an official hard seltzer of the New York-based NFL team.
Sammy Hagar to Launch Canned Cocktails with Free Las Vegas Show
Legendary musician Sammy Hagar is launching his first line of ready-to-drink (RTD) beverages, Sammy’s Beach Bar Cocktails, later this month.
To-po Chi-co: A Perfect Contradiction
After a successful debut in Latin America, Europe, the United States, and China among others, Topo Chico Hard Seltzer is continuing its global launch with the help of a new ad campaign.
Hard Tea Launch is Huge for Jiant
Jiant is brewing something big. The “better-for-you alcohol company” launched a new line of hard teas earlier this summer. The company, which already crafts its popular hard kombuchas with green tea, saw a hard tea offering as the logical next step.
Molson Coors Increases NA Foothold with La Colombe Coffee
Molson Coors Beverage Company (NYSE: TAP) is expanding its distribution of La Colombe Coffee.
Canned Cocktails Assist with On Premise Labor Woes
As the service industry attempts to navigate high turnover and unfilled positions, it is leaning on canned cocktails and ready-to-drink (RTD) beverages to help fill the void.
Coming Soon: Great Lakes Agave Twist Ranch Water
Great Lakes Brewing Company (GLBC) is the latest craft beer darling to make a move Beyond Beer and into hard seltzer.
Dallas Cowboys and Molson Coors are a Winning Team
The Dallas Cowboys and Molson Coors will continue their 30 year collaboration. During a ribbon cutting event for AT&T Stadium’s new Miller Lite House last week, the duo announced a 10-year extension of their iconic partnership.