Cigar City Hard Seltzer Launches in Tampa
Tampa residents have a new reason to celebrate. In addition to hosting Super Bowl LV on Feb. 7 - a game in which the...
Biza Sees a Bubbly 2021
After a socially distanced 2020, Biza Cocktails are launching through DTC and multi-state distribution.
Biza makes cocktails with creative flavor combinations and packaging design. Flavors...
It’s National Kombucha Day!
January 15 is National Booch Day, so why not celebrate with something hard?
If you've been enjoying a dry January, you're in rare company. ...
Coke Launches DTC in UK
The Coca-Cola Company (NYSE: KO) has launched a new direct-to-consumer (DTC) platform, Your Coca-Cola, in the United Kingdom.
Interview with Our Cart’s Danny Rejzner, CEO and Founder, and Clayton Baum, Head of...
Hard Seltzer News recently interviewed the principals at Our Cart, and discussed ways for brands to combat the rapidly shrinking shelf space at retail. This is that interview transcript.
Analyst Downgrades Truly Parent SAM Stock
Markets were surprised this morning by word that Cowen managing director Vivien Azer had downgraded guidance on Boston Beer Co. (NYSE: SAM).
Get Vizzy With It: Lemonade Hard Seltzer Gets Vitamin-C
Vizzy, the first hard seltzer made with the antioxidant vitamin C, just dropped news of a major product expansion; On April 1 it will...
PODCAST: Our Cart Leaders Discuss Strategies at Retail for Hard Seltzer Brands
In a recent interview with Hard Seltzer News, Daniel Rejzner, CEO and Co-Founder of Our Cart, was joined by his Head of US Sales,...
First Look: Mike’s Hard Lemonade SELTZER
We are just days away from one of the most anticipated spiked and sparkling releases of 2021: Mike’s Hard Lemonade Seltzer.
Jim Beam Thinks You Need a Break from Beer
Are you bored with beer? Jim Beam is betting that you are in its new campaign promoting the classic Highball cocktail. The whiskey distiller is inviting consumers to banish their beer boredom by trying a refreshing Jim Beam Highball.
