Coca-Cola Launches Topo Chico Itself in Europe

The Coca-Cola Company announced the rollout of its new hard seltzer in Europe next month. Consumers in Austria, Great Britain, Northern Ireland, the Republic of Ireland, Greece, and Ukraine will soon be able to enjoy Topo Chico Hard Seltzer -- prior to US consumers.

Investors: Hard Seltzer is Your New BUD

Anheuser-Busch (NYSE: BUD) reported 3Q earnings via press release a few hours ago, and it showed strong growth of hard seltzer, led by Bud...

RTD Start-ups Ride Hard Seltzer Coattails

While hard seltzers are doing the work of pulling beer drinkers into the RTD category, spirit-based RTDs offer further options for consumers to branch out into once they’ve been hooked.

Boston Beer Profits Up 80%? Truly.

Dave Burwick, president and CEO, noted "The growth of the Truly brand, led by Truly Lemonade Hard Seltzer, continues to be very strong and we expect the Truly brand to continue to lead the growth of the business into 2021.”

Ron Alvarado of Ficks Beverage Company – Interview Transcript

In a recent interview with Hard Seltzer News, Ficks co-founder Ron Alvarado talked about the company's origins, transitioning to an alcohol product, fermenting tips, and more.

Ficks Turns Oranges into Alcohol

When San Francisco-based Ficks Beverage Company began the transition from non-alcoholic cocktail mixers to hard seltzer, Ron Alvarado and his co-founder, Mike Williamson, had an important decision to make: Just how were they going to craft their product? 

Hard Seltzer C-Store Sales Up 190% in Q3

The latest Goldman Sachs retailer survey indicates continued meteoric rise in hard seltzer sales at convenience stores.

Bold Rock on Building a Seltzer Following

Brian Shanks, Bold Rock founder and head cidermaker, spoke to Hard Seltzer News in an exclusive interview about the company’s plan for hard seltzer and RTD distribution. 

Brown-Forman Acquires New Zealand’s Part Time Rangers RTD Brand

Brown-Forman (NYSE:BF.A) (NYSE:BF-B), the parent company of Jack Daniels, plans to buy the New Zealand based ready-to-drink (RTD) cocktail brand Part Time Rangers. In addition...

Blue Marble Announces New CoPacking Facility

Blue Marble Productions, Inc. is a subsidiary of  Blue Marble Cocktails, Inc., which makes its own RTD cocktails and vodka seltzers, in addition to “co-packing and private labeling sparkling fruit juices, kombuchas, vitamin wellness drinks, canned waters, and other spirit based seltzers.”

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