Heineken to Introduce Dos Equis Ranch Water
Heineken continues its quest to bubble up in the hard seltzer market. The Dutch brewer just announced Dos Equis Ranch Water, its latest spiked and sparkling endeavor.
AriZona Makes it Hard & Real with SunRise Hard Seltzer
The AriZona beverage company - famous for its iconic fruit juices and iced teas - is ready to release its first alcoholic beverage through a partnership with Heineken.
Breckenridge Hard Seltzer is in Good Company
Colorado’s Breckenridge Brewery is the latest craft beer brewer to launch hard seltzer.
Mike’s Hard Lemonade Seltzer Launches in US
Mark Anthony Brewing, the private company who changed the world with White Claw, announced today via its Mike's Hard Lemonade Co division, that Mike's Hard Lemonade Seltzer is officially available nationwide.
Breaking: A-B Sues Constellation Over Corona Hard Seltzer
After attempts to settle the matter out of court, Anheuser-Busch (NYSE: BUD) Mexican division Grupo Modelo filed Monday in Federal Court to stop Constellation Brands (NYSE: STZ) practices around selling hard seltzer.
Heineken Announces Cuts, Looks Beyond Beer for Growth
Heineken plans to ramp up its Beyond Beer portfolio - including both hard seltzer and soft drinks - while increasing its focus on online sales.
Love Launches in Time for Valentine’s
After a few minor setbacks related to aluminum can shortages, Love City premium hard seltzer launched in the U.S. Virgin Islands.
Brewed by St. John...
Exclusive Interview with Suzie’s Hard Seltzer CEO
In an exclusive interview podcast, Barhyte explains that the judge's 25-page ruling helps "level the playing field."
Future of Product Trials Laced with Technology
In a time when pandemic shut-downs have kept people home and driven up e-commerce, social media and other online marketing strategies have become more valuable than ever.
A-B To Invest $1B for Hard-Working People
Anheuser-Busch (NYSE: BUD) is ramping up hard seltzer capabilities. Ironically, its Super Bowl ad titled "Let's grab a beer" underscores that.
