Meet the Innovators Behind the Redefining Hard Seltzer Boom
2020 is shaping up to be a monumental year for the alcohol industry. This follows a 2019 that somewhat defined the hard seltzer industry.
Will Pepsi Follow Coke Into Hard Seltzer?
The famed marketing battle between rivals Coke and Pepsi may be returning soon. Only this time we're talking about Hard Seltzer wars.
Is Coke Expanding Into Beer?
The Coca-Cola Company [NYSE: KO] is the largest soft drink company in the world. Its global reach is so expansive that over one billion Coke products are served every day.
Michelob Ultra Hard Seltzer Could be Next
Anheuser-Busch has filed for trademark protection for a Michelob Ultra hard seltzer, according to documents filed Friday with the U.S. Patent and Trademark Office.
Sipping on Gin & Juice – and Sparkling Water
With everyone from actor Ryan Reynolds to Buckingham Palace slinging gin, the juniper-based spirit is definitely having a moment.
A Tidy Seltzer from Brewdog
Scottish distiller Brewdog has entered the hip hard seltzer space with their new ready-to-drink (RTD) cocktail, Clean and Press.
At 90 calories per serving and...
Mighty Swell Indeed!
Mighty Swell Seltzer is the marriage of three distiller power houses: Sean Cusack of Waterloo Sparkling Water, Clayton Christopher from Deep Eddy Vodka, Sweet...
Summer of Smirnoff
Popular vodka distiller Smirnoff is hoping to make a splash in the bubbly hard seltzer market. Made with the simple ingredients of sparkling water,...
Taste the Rockies…the Hard Way
Meet a hard seltzer with real heart. Colorado’s Heart Distillery launched Colorado Spiked Seltzer following the success of its craft vodka. Heart uses the...
Distillers Make Hard Seltzer Even Harder
The US is exporting its love of hard seltzers abroad, as the bubbly trend is growing in the UK.
Thanks to prominent brands like White...
