Pickle Seltzer’s Journey From Joke to Reality
A tangy hard seltzer flavor that started out as an April Fool’s Day joke is about to become all too real. Crook & Marker is teaming up with drink ware makers BrüMate to bring you “Afternoon Dillight Hard Pickle Seltzer.” But other brewers have released pickle seltzers, too.
Heineken Brings Hard Seltzer to NFL Fans
Heineken USA just announced a major new partnership - it became the new import beer and hard seltzer partner of the Miami Dolphins. The company has several options for hard seltzer at Hard Rock Stadium.
Priyanka Chopra Jonas and BON V!V Launch New Hard Seltzer
BON V!V has released an exciting new flavor of seltzer, based on a partnership with its creative advisor, Priyanka Chopra Jonas. The novel Raspberry Dragonfruit will soon be available nationwide following successful test runs in Los Angeles, San Diego, and Salt Lake City.
Smirnoff Black Cherry Wins Best Hard Seltzer at SF World Spirits Competition
Smirnoff Zero Sugar Black Cherry Seltzer took first place at the 2021 San Francisco World Spirits Competition. The drink was named Best of Class in the Hard Seltzer category beating 23 hopeful seltzers for the title.
Cutwater Wins Coveted Best Pre-Mixed Cocktail Award
Cutwater Spirits took home the gold, winning big at the 2021 San Francisco World Spirits Competition. Cutwater’s Whiskey Mule ready-to-drink (RTD) canned cocktail won the coveted Best of Class award in the Pre-Mixed Cocktail category.
LiveWire Launches Another Creative Canned Cocktail
LiveWire Cocktail Company just announced a new canned cocktail in its ready-to-drink (RTD) line - the Rocket Queen.
Suzie’s Introduces 9.5% Cocktails
Suzie’s Brewery has announced a new line of hard seltzers loaded with a whopping 9.5% alcohol by volume (ABV). Suzie's Loaded Organic Hard Seltzer will appear in three cocktail-inspired flavors including Mojito, Pina Colada, and Moscow Mule.
Natty Light Innovates Again with Sour Seltzer
The sour segment is new to the spiked and sparkling space, and its bold and tangy flavors are sure to be a hit this summer.
Anheuser-Busch Earnings Announcement Will Give Insight on CACTI Hard Seltzer
Anheuser-Busch (NYSE: BUD) is expected to report year-over-year top and bottom line growth tomorrow when they release their first quarter earnings Thursday. Tomorrow’s earnings report will be particularly telling for CACTI Agave Spiked Seltzer, the newest member of Anheuser-Busch’s hard seltzer family.
Tequila on the Rise in Canned Cocktails
Tequila isn’t only for Cinco de Mayo. The spirit is a household favorite with U.S. consumers and its popularity keeps rising, thanks in part to new packaging and convenience.
