Truly Punch Helps Boost Boston Beer’s Share of Hard Seltzer Market
Truly Punch’s impressive debut has bolstered the hard seltzer brand’s sales numbers and paved the way for an equally impressive stock market performance from parent company, Boston Beer (SAM).
Italian Spirits Legend Luxardo Enters RTD Cocktail Arena
Luxardo, is celebrating its 200 year anniversary by launching its first ever line of artisanal, ready-to-drink (RTD) canned cocktails in the US.
Harrod’s Places Hard Seltzer on Store Menu
Harrods, the largest and probably most famous department store in all of Europe, will sell hard seltzer. It's iconic Food Hall has added the drink to its offerings, a result of a partnership with Lilo beverages in London.
BOMANI Cold Buzz Hits Shelves in Arizona
BOMANI Cold Buzz, the award-winning alcohol-infused cold brew coffee company, is proud to announce the launch of its Original and Vanilla alcohol-infused cold brew coffees in Arizona retail stores including Walmart, Total Wine, BevMo!, Sprouts, Whole Foods, and many more retailers in the Phoenix area.
Bravago Makes Bold Move in Los Angeles
A new hard seltzer is about to launch in Southern California. Bravago hard seltzer will initially be released in three flavors, each at 5.1% ABV.
Breaking: Hints of Fall Flavors from Bud Light Seltzer
On the cusp of a hot hard seltzer summer, Bud Light Seltzer is hinting at its autumnal offerings for 2021. Fall flavors to look forward to could include Pumpkin Spice, Toasted Marshmallow, and Maple Pear.
Coors Light Orange Cream Pop Seltzer Becomes Reality
Coors Seltzer wants you to “enjoy a #creampopsummer.” The brand has launched a nostalgic new Orange Cream Pop flavored hard seltzer just in time for this summer’s record-breaking temperatures.
Hard Seltzer Brands Scramble to Fill On-Premise Pipeline
As bars and restaurants are permitted to re-open and return to capacity, what will the supply chain look like?
Pop Singer Ellie Goulding Takes Share of Served Seltzer
Ellie Goulding just got Served. The British singer/songwriter recently became a co-owner of Served Hard Seltzer, acquiring a significant stake in the UK company.
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Molson Coors Doubles Down on UK’s Three Fold Hard Seltzer
The Molson Coors Beverage Company (NYSE: TAP) has announced plans to invest $7 million (£5 million) in its UK hard seltzer brand, Three Fold. The investment is slated to be the largest made by the beverage company for any new segment within the United Kingdom.
