This past week, Hard Seltzer News Podcast interviewed Nico Enriquez, CEO and co-founder of New England-based Willie’s Superbrew.  Nico is a member of the 2020 Forbes 30 Under 30 list.

The brewery began its journey with an original ginger brew recipe from the mind of Willie — eccentric goat farmer and co-founder of Willie’s Superbrew. In the podcast, Nico talks about building the company from the ground up — from using five-gallon carboys and selling at farmers markets with a single recipe, to a now thriving craft hard seltzer brand available in nine northeastern states.  

Nico talked about the collaborations that led to his brand, and the pillars that keeps it going:

  1. Have a true founding story and be based out of real people, not started out of a boardroom.
  2. Use good ingredients and use real fruit.
  3. Have a real impact on the environment and local communities.

“We are a small step on the other steps behind us, to getting to a better future,” says Enriquez.

Click here to listen to the podcast.

Stephanie Meade