Two Chicks Cocktails Beautifully Melds Brand Story with Design
Two Chicks Cocktails is embracing beauty when it comes to marketing their brand, and their package design is center stage -- until you open a can and take a sip, of course. The brand successfully balances good taste with beautiful design.
Delaware Craft Breweries Prohibited from Brewing Hard Seltzer
Although it may seem unusual, craft beer brewers in Delaware are currently prohibited by law from brewing hard seltzer in their facilities. Yet thanks...
World’s First Yerba Mate Hard Seltzer is Hitting California Markets
Yerbuzz, a new craft hard seltzer company out of San Diego, is introducing the first yerba mate hard seltzer to the market. The yerba...
LingYA Hard Seltzer Targets China’s At-home Drinker
Eric Hoang co-founder of LingYA, the first China-made hard seltzer, launched the brand in August of 2020.
In a recent interview with Emilie...
New Belgium Working on Hard Tea?
In a flurry of activity to develop new products for the spring of 2021, New Belgium appears to working on a launch of hard tea in addition to its upcoming hard seltzer.
Monster HYDRA and TRIDENT Hard Seltzer
Monster Energy continues to inch closer to launch of hard seltzer.
Vizzy Raises Money for Bartenders with 2020 Song, Video
As a year like no other comes to an end, Vizzy Hard Seltzer is marking the occasion in a unique way - and helping...
Breaking: Sierra Nevada Agua Azul Hard Seltzer
In one of the most anticipated releases of a hard seltzer, HSN has learned that Sierra Nevada Brewing is working on a new brand, to be known as Agua Azul.
PODCAST: Kathy Oglesby Explains Flavorings Used in Leading Hard Seltzers
In a recent interview with Hard Seltzer News, Kathy Oglesby, Head of Flavors and Fragrances at Blue California, takes a deep dive into new...
Wall Street Analysts Thirsty for Hard Seltzer
Today, analysts at Zacks issued a fresh buy on Boston Beer (NYSE: SAM), makers of Truly hard seltzer, and went further in their analysis of the financial prospects of the category and specifically of several publicly traded companies.
