RancH2O Launches Gin Fizz
Gin Fizz joins the existing lineup of Vodka Soda, Classic Marg, and of course the flagship Ranch Water, also known as the “unofficial cocktail of West Texas.” All of the RTDs are made with real spirits, and RancH2O promises that more flavors are on the horizon.
Boston Beer Diversification Continues
The Boston Beer Company (NYSE: SAM) continues its strategic expansion Beyond Beer with the recently announced PepsiCo (NASDAQ: PEP) venture to develop and produce HARD MTN DEW.
Pepsi’s New Beverage Alcohol Company Could Include Rockstar
PepsiCo (NASDAQ: PEP) announced that it will be forming a new company to launch HARD MTN DEW, a spiked version of its Mountain Dew brand.
Boulevard’s Quirk Hard Seltzer is Full of Surprises
Quirk, the “hard seltzer with more personality,” has expanded its product offerings, as well as its distribution footprint and marketing efforts in order to make it even easier for thirsty fans to get their hands on the eccentric hard seltzers.
7 RTDs to Celebrate 2021 National Rum Day
Sipping one of these seven ready-to-drink (RTD) cocktails will transport your senses to the most tropical of destinations.
Bud Light Seltzer Retro Pack is Now Timeless
Bud Light announced that the Retro Summer Tie Die variety pack is now a permanent fixture in the brand’s seltzer portfolio.
Wild Basin Strawberry Coconut Exceeds Expectations
Wild Basin’s fan favorite flavor Strawberry Coconut is being launched as a standalone 12 pack.
Vizzy Lemonade Hard Seltzer Launches 8 Months Ahead of Schedule in Canada
Thanks to the early success of the Vizzy brand in Canadian markets, Molson Coors is releasing its spiked and sparkling lemonade ahead of schedule.
Mico Tequila Launches Ready-To-Drink Tequila Seltzers For Elevated Summer Sipping
Mico Tequila, the modern spirited, small batch tequila distillers, have made a name for themselves in the seltzer genre now, offering ready-to-drink Mico Tequila...
Corona Limonada Vending Machine Stunt is Muy Bueno
In one of this summer’s most delicious campaigns, Corona is introducing its new spiked and sparkling Limonada hard seltzer via a voice activated vending machine.
