A-B’s BudLight Ugly Sweater Seltzers in Stores by Nov 2
Anheuser-Busch (NYSE: BUD), which reports third quarter earnings tomorrow, announced yesterday that they are unwrapping an Ugly Sweater pack with Bud Light Seltzer flavors...
Barstool Helps High Noon Keep Leg Up on Competition
E. & J. Gallo’s High Noon Hard Seltzer is the number one selling spirits based hard seltzer in the US. Part of the reason...
Andrew Rodbell Explains the Consumer Journey from Beer to His RTD Cocktails
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This past week, Hard Seltzer News Podcast was joined by...
Funky Buddha Enlightens Market with Hard Seltzers
Craft beer makers Funky Buddha recently released its own premium hard seltzer. The Florida based brewery released four tropically inspired flavors, all unique to the Sunshine State.
Boston Beer Confirms Release of Truly Extra
Truly Spiked and Sparkling Hard Seltzer is about to get a little extra - alcohol, that is. The Boston Beer Company’s president and CEO,...
7 Best Hard Kombuchas for 2020
We tasted a variety of varieties, reviewed them all, and complied the best results in this guide of the best brands for 2020.
Ketel One’s Spritz Keeps Botanicals Up Front and ABV in Cellar
Holland’s Ketel One vodka just released one of the lightest ready-to-drink (RTD) cocktails on the market. The low calorie, low ABV drink is based...
Zing Zang Finds Harmony with Mixers and RTDs
Chicago-based Zing Zang is debuting a line of RTDs, made with its own premium mixers and premium spirits, the company confirmed to Hard Seltzer...
Rancho La Gloria Introduces Canned Cocktails
One of the US’s most popular cocktails is about to get a lot more convenient and easier to drink. Rancho La Gloria is introducing...
Breaking News: Mike’s Hard Lemonade Seltzer on Shelves in 5 Months
The company applied for registration with the US Patent and Trademark Office for several trademarks related to the new venture, billing it as “The full flavor lemonade seltzer,” and “Nobody makes lemonade like Mike's."












