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The hard seltzer boom has inspired many beverage brands to expand their product lines into bubbly new territory, yet these fizzy drinks are almost...
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Hard Seltzer 12-packs cater to Tire Kickers
Hard seltzer producers have found market success with variety 12-packs, and Danelle Kosmal, VP of Beverage Alcohol Practice for Nielsen, has the numbers.
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Hard seltzer has had a dramatic rise in popularity in recent years. In 2019 alone, interest in the alcoholic beverage raised over 200%, and...
