Collins Cocktail Seltzer Begins Canning
The iconic cocktail brand Collins is expanding its portfolio with the launch of a new hard seltzer. With the introduction of Collins Cocktail Seltzer, the company aims to define a new subcategory within the hard seltzer space.
Boston Beer Stock Rises on Truly Optimism
Boston Beer’s Truly (NYSE: SAM) enjoyed rising shares on Monday after Guggenheim Partners named the brewer a “Best Idea” while reiterating its “buy” rating. The global investment and advisory firm noted that SAM has its popular hard seltzer brand, Truly, to thank for the strong performance.
Here’s the Scoop on Coors Seltzer Orange Ice Cream
Coors Seltzer has teamed up with Tipsy Scoop launching an alcohol-infused Orange Cream Pop Ice-Cream just in time to make this summer even sweeter. The limited edition frozen treat will become available on June 30th.
Monaco Says Two Shots are Better Than One
Chicago’s own Monaco Cocktails are expanding their distribution footprint. The spirit based, ready-to-drink (RTD) canned cocktails are coming soon to a variety of major grocery store chains.
Drizly: Hard Seltzer Continues to Explode
Drizly purchase data shows hard seltzer driving growth of beverage alcohol for the start of the warm weather season. Hard seltzer's share of purchases in May increased from 25 percent to 28 percent.
Pennsylvania Legislation Could Guide States in Laws about Canned Cocktails
The Pennsylvania Senate has passed HB 1154, which expands the carry-out sales of ready-to-drink cocktails by bars and restaurants in the state.
Viper Hard Seltzer Launches in Bottles and Cans
Asahi entered the UK hard seltzer market this week with its Viper brand in lime and cranberry flavors, each packaged in both glass bottles and cans.
Pepsi Readies Rockstar for Hard Debut
PepsiCo recently filed for trademark protection with intent to sell alcohol under the “Rockstar” brand. It is looking more likely that Pepsi will soon follow Coca-Cola into the hard seltzer space.
Orange is the New Black Cherry
This season, as far as hard seltzer is concerned, Orange is the new Black Cherry.
Ohza Raises More Capital for Expansion
Ohza, a line of ready-to-drink (RTD) sparkling wine cocktails based in Cambridge, Massachusetts, has secured $4 million in additional funding.
