Ashton Lewis and Kain Escobar Give Insights into Brewing World Class Hard Seltzer
This past week, Hard Seltzer News Podcast was joined by Ashton Lewis, Technical Sales Manager for Brewers Supply Group (BSG) and Kain Escobar,...
Molson Coors Hard Seltzer Brands Grow Aggressively
Molson Coors Beverage Company (NYSE: TAP) recently reported corporate sales and profits for the period of July 1, 2020, through September 30, 2020, and...
Will Consumers Get Strainge for Halloween?
Sierra Nevada Brewing Company's Strainge Beast hard kombucha quietly grows its distribution footprint.
Halloween of 2020 will go down as one of the strangest ever....
Coca-Cola Launches Topo Chico Itself in Europe
The Coca-Cola Company announced the rollout of its new hard seltzer in Europe next month. Consumers in Austria, Great Britain, Northern Ireland, the Republic of Ireland, Greece, and Ukraine will soon be able to enjoy Topo Chico Hard Seltzer -- prior to US consumers.
Investors: Hard Seltzer is Your New BUD
Anheuser-Busch (NYSE: BUD) reported 3Q earnings via press release a few hours ago, and it showed strong growth of hard seltzer, led by Bud...
RTD Start-ups Ride Hard Seltzer Coattails
While hard seltzers are doing the work of pulling beer drinkers into the RTD category, spirit-based RTDs offer further options for consumers to branch out into once they’ve been hooked.
Smirnoff Introduces Fall Hard Seltzer Flavors
Smirnoff is releasing two new hard seltzer variety packs, which include two returning fan favorites and six brand new flavors.
The new core variety pack...
Andrew Rodbell of Post Meridiem Podcast Interview Transcript
In a recent interview with Hard Seltzer News, Post Meridiem Spirits co-founder Andrew Rodbell talked about the company’s origins, the early success of a...
Barstool Helps High Noon Keep Leg Up on Competition
E. & J. Gallo’s High Noon Hard Seltzer is the number one selling spirits based hard seltzer in the US. Part of the reason...
Are We Facing a New Round of Out-of-stocks at Retail?
Unprecedented buying behavior leads many consumers to try new brands...Facing a new increase in COVID-19 cases in some localities as winter approaches, some US consumers are reportedly once again seeking to stock up on essential supplies.
