Breaking: SweetWater’s Oasis Doubles Down on Hard Seltzer Benefits
SweetWater Brewing introduces Oasis hard seltzer, fortified with both electrolytes and Vitamin C.
Cigar City Hard Seltzer Launches in Tampa
Tampa residents have a new reason to celebrate. In addition to hosting Super Bowl LV on Feb. 7 - a game in which the...
Biza Sees a Bubbly 2021
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After a socially distanced 2020, Biza Cocktails are launching through DTC...
Get Vizzy With It: Lemonade Hard Seltzer Gets Vitamin-C
Vizzy, the first hard seltzer made with the antioxidant vitamin C, just dropped news of a major product expansion; On April 1 it will...
First Look: Mike’s Hard Lemonade SELTZER
We are just days away from one of the most anticipated spiked and sparkling releases of 2021: Mike’s Hard Lemonade Seltzer.
Sierra Nevada Brewing Old Chico Hoppy Hard Seltzer
Sierra Nevada is diving into hard seltzer and bridging the gap between beer and boozy bubbly water in the process.
Jim Beam Thinks You Need a Break from Beer
Are you bored with beer? Jim Beam is betting that you are in its new campaign promoting the classic Highball cocktail. The whiskey distiller is inviting consumers to banish their beer boredom by trying a refreshing Jim Beam Highball.
Mule 2.0 Levels Up with Four New RTDs
Mule 2.0, makers of the popular ready-to-drink (RTD) Moscow Mule, announced a major flavor expansion.
BudLight Seltzer Lemonade Set to Launch
Anheuser-Busch (NYSE: BUD) announced today the launch the BudLight Seltzer Lemonade, an innovation to extend their hard seltzer category.
Spilling the Tea on Truly’s New Hard Seltzer
The newest expansion to the Trulyverse is here. It's Boston Beer's Tea Party.
