Katie Beal Brown Exclusive Interview
In an exclusive interview with Hard Seltzer News, Katie Beal Brown, founder and CEO of Lone River Beverage Company, revealed major secrets to success in the hard seltzer market — a rocking team and an emphasis on brand differentiation.
The Wine Group Goes After Hard Seltzer with Cupcake LightHearted
When hard seltzer started to take the world by storm a few short years ago, part of the reason it resonated so much with...
Do Hard Seltzers Hydrate You?
The answer just may surprise you.
When people think of hydration, a boozy drink typically doesn’t come to mind. At all. The simple reason is...
Hard Seltzer Success Opens Doors to Other RTDs
Hard seltzer is having more than a moment. The rise of these effervescent, alcoholic drinks isn’t just a passing trend; the speed at which...
Hard Seltzer Stays Fizzy on Social
Life during a global pandemic is weird, to put it lightly. With fewer opportunities to see our friends and family due to safety restrictions...
Defining an “Imperial Hard Seltzer”
Companies are getting creative with flavors and spirits alike, and seltzers are getting stronger and harder.
Mighty Swell to be a Bucs Fan
Mighty Swell Spiked Seltzer has hit some mighty milestones for being new to the game.
Football season is upon us, and though for the time...
Drizly Helps Hard Seltzer Growth During Lockdowns
Alcohol delivery service Drizly is thriving - and it's bringing hard seltzer along for the ride.
3 Delicious Summertime Seltzers for Labor Day Weekend 2020
As the strange “summer” (can we even call it that?) of 2020 draws to an end, Labor Day Weekend is upon us.
‘Pretty Red Lips Working on a White Claw’
If you drink a gin cocktail and don’t sing Snoop Dogg to yourself (“sippin’ on gin and juice”) does it even count? For decades...
