F!VE Drinks Makes Splash on Dry January

Although 2021 is only 10 days old, it has been eventful to say the least. While many people are participating in Dry January and...

BudLight Seltzer Lemonade Set to Launch

Anheuser-Busch (NYSE: BUD) announced today the launch the BudLight Seltzer Lemonade, an innovation to extend their hard seltzer category.

Scarlet Letter Seltzer Grows Beyond Arkansas

A rising new seltzer is straight out of Springdale, Arkansas - Core Brewing and Distilling Co’s hand-crafted, artisan Scarlet Letter Spiked Seltzer. In its home...

‘Merican Mule’s Road to Creating a True Bartender Quality RTD Experience

In an exclusive interview with Hard Seltzer News, Co-founder of Merican Mule, Dean Mahoney, spoke about the long road to developing bartender quality cocktails...

Delaware Craft Breweries Prohibited from Brewing Hard Seltzer

Although it may seem unusual, craft beer brewers in Delaware are currently prohibited by law from brewing hard seltzer in their facilities. Yet thanks...

Corona Hard Seltzer Kicks Off 2021 with Exercise Bike Sweepstakes

Corona is kicking off the new year by making it a little easier to achieve your goals; the Constellation Brands (NYSE: STZ) owned company...

CVS Includes Hard Seltzer in Wellness Week Flyer

Drugstore chain CVS (NYSE: CVS) kicked off the year with its annual Wellness Week promotion, and its circular includes a surprising new addition: hard...

January Ushers in Sentiments of Health, Wealth, and Oneself

Are you making any resolutions for the new year? Whether you intend to lose a few of those quarantine pounds, cut back on sugar...

Canned Cocktails Make the Perfect To-Go Compliant Beverage

The restaurant and bar industries have been hit particularly hard during the COVID-19 pandemic, which has dominated most of 2020. Given local safety guidelines...

World’s First Yerba Mate Hard Seltzer is Hitting California Markets

Yerbuzz, a new craft hard seltzer company out of San Diego, is introducing the first yerba mate hard seltzer to the market. The yerba...

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