New Belgium Working on Hard Tea?
In a flurry of activity to develop new products for the spring of 2021, New Belgium appears to working on a launch of hard tea in addition to its upcoming hard seltzer.
Trader Joe’s Launches RTD Cocktails
Trader Joe's announced yesterday its launch of two ready-to-drink cocktails, available initially in 750-ml bottles. The grocery chain with over 500 stores will...
Monster HYDRA and TRIDENT Hard Seltzer
Monster Energy continues to inch closer to launch of hard seltzer.
Vizzy Raises Money for Bartenders with 2020 Song, Video
As a year like no other comes to an end, Vizzy Hard Seltzer is marking the occasion in a unique way - and helping...
Breaking: Sierra Nevada Agua Azul Hard Seltzer
In one of the most anticipated releases of a hard seltzer, HSN has learned that Sierra Nevada Brewing is working on a new brand, to be known as Agua Azul.
Breaking: POM Wonderful Could Soon Get Better — As a Hard Seltzer
If you already thought POM was Wonderful, just wait until you see what the Wonderful Company, makers of the popular pomegranate juice, has in...
11 New Hard Seltzers Coming in 2021
It’s been a weird year, folks. As this most unprecedented year draws to a close, it’s probably fair to say that none of us...
PODCAST: Kathy Oglesby Explains Flavorings Used in Leading Hard Seltzers
In a recent interview with Hard Seltzer News, Kathy Oglesby, Head of Flavors and Fragrances at Blue California, takes a deep dive into new...
11 Holiday Beverages to Bring Warmth to Any (non) Gathering
Wrap-up of Seasonal Ready-to-Drink Cocktails for 2020
In this most unusual of holiday seasons, there is one thing upon which consumers can agree - they...
Sweetwater to Help Aphria & Tilray Gain Consumer Confidence in US
The company has filed for trademark protection for hard seltzer products branded with Solei, Broken Coast, and RIFF, three of its top four selling adult-use cannabis brands in Canada.
