Ball Aluminum Cans Plastic Cups
The Ball Corporation (NYSE: BLL) is teaming up with Molson Coors (NYSE: TAP) to bring its new recyclable aluminum cup to fans at the...
Aqua ViTea Kombucha Makes Strategic Hires
Aqua ViTea, Vermont based producer of After Glow hard kombucha, announced the addition of three C-suite executives and a director of sales, as it...
Bodega Bay Hard Seltzer Uses TV to Market to Londoners
With bragging rights to UK's first hard seltzer, Bodega Bay today launched an ad campaign on the SKY TV network, the UK's largest pay-TV...
Spirits Brands Typically Get 30% of Sales During Holiday Season
Spirits producers are focusing on gifting options, and expect to rely on strong retail and online sales environment in this unprecedented 2020 Holiday Season....
Breaking: Travis Scott to Launch Cacti Hard Seltzer
Fans of rapper Travis Scott took to social media today, anticipating the upcoming launch of Cacti, a hard seltzer to be launched by Travis...
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Hard Seltzer News has a Cyber Monday offer! Sign up today for a monthly subscription and get 50% off the first month...
Wait, What? White Claw Doesn’t Contain Vodka?
Alas, it is true; White Claw is not a vodka soda. Confusion about hard seltzer alcohol base is prevalent on the web, somewhat due...
Farmers Plows New Ground with Stubborn Mule
Farmers Brewing Company released its first non-beer, a 0 IBU "loaded liquid" take on the Moscow Mule. The craft brewery in tiny Princeton,...
Podcast: Dean Mahoney Provides Inspiration to Pursuit of the ‘Merican Dream
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In a recent interview with Hard Seltzer News, 'Merican Mule CEO...
Blue California Launches Clean & True Flavors for Hard Seltzer Brewers
A welcome new trend of flavors for brewing hard seltzer and ready-to-drink cocktails is bolstered by a product launch from Blue California, a leading provider and manufacturer of food and beverage ingredients.
