Breaking: POM Wonderful Could Soon Get Better — As a Hard Seltzer
If you already thought POM was Wonderful, just wait until you see what the Wonderful Company, makers of the popular pomegranate juice, has in...
11 New Hard Seltzers Coming in 2021
It’s been a weird year, folks. As this most unprecedented year draws to a close, it’s probably fair to say that none of us...
PODCAST: Kathy Oglesby Explains Flavorings Used in Leading Hard Seltzers
In a recent interview with Hard Seltzer News, Kathy Oglesby, Head of Flavors and Fragrances at Blue California, takes a deep dive into new...
11 Holiday Beverages to Bring Warmth to Any (non) Gathering
Wrap-up of Seasonal Ready-to-Drink Cocktails for 2020
In this most unusual of holiday seasons, there is one thing upon which consumers can agree - they...
Sweetwater to Help Aphria & Tilray Gain Consumer Confidence in US
The company has filed for trademark protection for hard seltzer products branded with Solei, Broken Coast, and RIFF, three of its top four selling adult-use cannabis brands in Canada.
Anheuser-Busch to Launch Travis Scott’s CACTI Hard Seltzer in Spring 2021
It's official: Anheuser-Busch was chosen by Travis Scott's team to launch the new CACTI hard seltzer, and shipments will begin in the Spring...
Vizzy Campaign Pays White Claw Fans to Switch
We know you like Vizzy, but do you like like the hard seltzer brand? This break-up season, Vizzy wants you to rather publicly dump...
Allkind Hard Kombucha Launches in Colorado
Odell Brewing Company's Allkind Hard Kombucha is now available in two varieties at the Colorado brewery's taproom and select outlets in the state, poised...
Fun Wine Treats Us with Hard Bubbly
Wine and friends pair well together. Who doesn’t love catching up with an old pal over a bottle of bubbles? In this spirit, Friends...
First Look: Bang Energy’s MIXX Hard Seltzer
Hard Seltzer News has obtained information about the upcoming release of Bang Energy's new hard seltzer.